Monday, 28 May 2018 11:38

VIDEOS: Curiosity is the key to happiness, but it's undervalued


A new report says Australia is undervaluing curiosity, despite it being "a powerful trait that supports a fuller, more meaningful life".

New research shows "the vast majority of Australians believe being curious is crucial for our mental health and well-being".

But is exploring the unknown valued in Australia? A study released today by Canon Australia dubbed "Bring Your Curiosity", probing the state of curiosity across the country, has found that "two thirds agree the nation doesn’t recognise or reward curiosity enough".

Of course, knowledge about curiosity being a vital part of life is no secret – some of the world's best minds have talked up the benefits of curiosity for decades, if not centuries and even millennia.

Before we move on with the rest of Canon Australia's report, here are some fine examples.

Albert Einstein said the following:

  • The important thing is not to stop questions. Curiosity has its own reason for existing.
  • It is a miracle that curiosity survives formal education. 
  • I have no special talents. I am only passionately curious.

Walt Disney said:

  • We keep moving forward, opening new doors, and doing new things, because we're curious and curiosity keeps leading us down new paths.
  • When you're curious, you find lots of interesting things to do.

William Arthur Ward:

  • Curiosity is the wick in the candle of learning.

More excellent quotes about curiosity are below, if you're curious to learn what they are.

So, what did Canon Australia's survery curiously uncover?

Well, it turns out that less than 50% of more than 1000 respondents surveyed nationwide believe "a curious outlook is valued in their role in the workplace, calling into question Australia’s commitment to promoting innovation and creativity to fuel our economy".

"Yet despite almost a third believing our nation as a whole doesn’t value curiosity, three in five (63%) view Australia as a nation of curious thinkers."

Associate Professor Maria Kangas, of Macquarie University’s Department of Psychology, who worked with Canon on the study, said the research affirms that curiosity has a positive impact on our lives:

“Being curious has a broad range of benefits; it enhances social bonding experiences, making us more empathic, and enables us to live more purposeful lives, while heightening our sense of well-being. It’s clear from the data that curiosity is not a trait that some people have and some don’t – it can be cultivated, facilitated, and encouraged, given the right stimuli."

With most Australians perceiving curiosity as having an enquiring mind that seeks to understand the world around us, the research also showed that "four out of five Australians agreed with the idea that curiosity can be developed throughout our lives".

Quick hits from the research (with more below):

  • Nine out of 10 women (88%) believe they are the more inquiring sex, while men delivered a much more evenly-weighted split.
  • Seven out of 10 millennials (71% aged under 34) reported being curious about what it would be like to be the opposite gender for a day.
  • Half of all women wished they could "unsee" or "unhear" something they’d seen as a result of being too curious, compared with just over one third of men (38%).
  • Nearly half (48%) consider themselves to have been most curious between the ages of 11 to 29.
  • Women were found to be more curious about culture, relationships, people, and their career, with men coming out on top in technology, science, and the universe.
  • Less than half believe curiosity is valued in the workplace, calling into question Australia’s readiness and commitment to promote innovation and creativity in the economy.

So, when did we stop asking ‘why’?

  • According to the study, nearly half of Australians (48%) consider themselves to have been most curious between the ages of 11 to 29 years.
  • During these years, they, frequently asked ‘why’ to learn and explore the world around them. The transition into adulthood seems to limit the way we think and see, with 1 in 3 (33%) believing we become less curious after turning 30. Interestingly, this is the same stage of life in which most feel that it is important to stay curious, to foster and nurture new skills.
  • That said, one in two Australians (50%) believe that they are as curious now as ever, with seniors above 55 years feeling the most inquisitive of the lot (62% believe they are most curious now).
  • Comparatively, those under 34 feel they aren’t as curious as they’d like (41% believe they are most curious now), but are more interested in their career, relationships and sexuality than their elders.

 What’s gender got to do with it?

  • The survey says "the battle of the sexes is alive and well over who is more curious. The study revealed that nearly 9 of 10 women (88%) believe they are the more inquiring gender.
  • Men agreed, but delivered a much more evenly-weighted split. Women were found to be more curious about subjects such as culture, relationships, people, and their career, with men coming out on top on intrigue around technology, science, and the universe.
  • That curiosity might not have worked out so well for some women, however, as half wished they could ‘unsee’ or ‘unhear’ something they’d seen as a result of being curious, compared with just over one third of men (38%).
  • In an age when gender boundaries are becoming ever more blurred, a stand out research finding was that seven out of ten millennials (71% aged under 34) reported being curious about what it would be like to be the opposite gender for a day.

Naturally, Canon Australia encourages you to "Bring Your Curiosity". 

Encouraging Australians to put more of their authentic selves into the world, Canon said it discovered "three self-confessed ‘uncurious’ individuals and sent them on an adventure beyond their comfort zones. The first of the three travellers was Irene Zagoridis, a 72-year-old Sydney-based grandmother who has devoted her adult life to her family".

"Travelling back home to Greece for the first time in more than six decades, Irene was assigned questionnaires and a daily mood diary by Associate Professor Kangas to assess her feelings throughout her journey. Comparing her outlook before, during and after her memorable trip, Kangas found that Irene’s ‘social curiosity’ and ‘joyous exploration’ markers had improved dramatically – leading to a measurable lift in her sense of well-being."

Jason McLean, director, Canon Consumer Imaging said: "When faced with a host of activities, the research showed over half of all Australians feel most curious when travelling or visiting new places, so we put this to the test. During her travels, it was heartening to see Irene use her camera to view the world differently, and unlock new and exciting experiences on the way.

"Her journey has been a truly inspiring one, and is testament to the fact that there is no age limit for becoming more curious and living a fuller life."

Irene Zagoridis said: "I was born in Greece and came to Australia when I was four. I’ve hardly travelled overseas in my lifetime, and haven’t really been curious about what’s out there either. I guess it’s because everything in my life has been planned out, from my wedding and marriage, to my children and family.

"When Canon approached me, I decided to do something for myself for a change!

“Travelling back to Greece was surreal for me. I didn’t really know how to feel, but I was given a camera to use for my trip, and it truly helped me develop an interest in what’s around me. One of the days, I photographed a couple dancing in a café, and before I knew it, one of them invited me to his 30th birthday gathering.

"Through them, I also discovered a poppy field not too far away – it made me feel like a little girl again, running through my grandmother’s farm. The whole experience was a special one for me, a dream come true. Using my camera also pushed me to see the world in a different way, something I had never done before,” Irene concluded.

More information and to see Irene’s beautiful journey, visit the Bring Your Curiosity website, although it is also embedded below, with Canon asking is to "stay tuned for the stories of the next two travellers!"

Here's Irene's video and Canon's own video, after which are some more curiously great quotes about curiosity, so please read on!

Great curiosity quotes: 

Bryant H. McGill:

Curiosity is one of the great secrets of happiness.

Iris Apfel:

Great personal style is an extreme curiosity about yourself.

Malcolm X:

My Alma mater was books, a good library... I could spend the rest of my life reading, just satisfying my curiosity.

James Stephens:

Curiosity will conquer fear even more than bravery will.

George Bernard Shaw:

First love is only a little foolishness and a lot of curiosity.


Wonder is the beginning of wisdom.

Dr Seuss:

Think and wonder, wonder and think.

Thomas Hobbes:

Curiosity is the lust of the mind.

Stephen Wright (comedian):

Curiosity killed the cat, but for a while I was a suspect.

Lewis Carroll:

`Curiouser and curiouser!' cried Alice (she was so much surprised, that for the moment she quite forgot how to speak good English); `now I'm opening out like the largest telescope that ever was! Good-bye, feet!' (for when she looked down at her feet, they seemed to be almost out of sight, they were getting so far off). `Oh, my poor little feet, I wonder who will put on your shoes and stockings for you now, dears? I'm sure I shan't be able! I shall be a great deal too far off to trouble myself about you: you must manage the best way you can; --but I must be kind to them,' thought Alice, `or perhaps they won't walk the way I want to go! Let me see: I'll give them a new pair of boots every Christmas.'

Read 7262 times

Please join our community here and become a VIP.

Subscribe to ITWIRE UPDATE Newsletter here
JOIN our iTWireTV our YouTube Community here


Thoughtworks presents XConf Australia, back in-person in three cities, bringing together people who care deeply about software and its impact on the world.

In its fifth year, XConf is our annual technology event created by technologists for technologists.

Participate in a robust agenda of talks as local thought leaders and Thoughtworks technologists share first-hand experiences and exchange new ways to empower teams, deliver quality software and drive innovation for responsible tech.

Explore how at Thoughtworks, we are making tech better, together.

Tickets are now available and all proceeds will be donated to Indigitek, a not-for-profit organisation that aims to create technology employment pathways for First Nations Peoples.

Click the button below to register and get your ticket for the Melbourne, Sydney or Brisbane event



It's all about Webinars.

Marketing budgets are now focused on Webinars combined with Lead Generation.

If you wish to promote a Webinar we recommend at least a 3 to 4 week campaign prior to your event.

The iTWire campaign will include extensive adverts on our News Site and prominent Newsletter promotion and Promotional News & Editorial. Plus a video interview of the key speaker on iTWire TV which will be used in Promotional Posts on the iTWire Home Page.

Now we are coming out of Lockdown iTWire will be focussed to assisting with your webinars and campaigns and assistance via part payments and extended terms, a Webinar Business Booster Pack and other supportive programs. We can also create your adverts and written content plus coordinate your video interview.

We look forward to discussing your campaign goals with you. Please click the button below.


Alex Zaharov-Reutt

Alex Zaharov-Reutt is iTWire's Technology Editor is one of Australia’s best-known technology journalists and consumer tech experts, Alex has appeared in his capacity as technology expert on all of Australia’s free-to-air and pay TV networks on all the major news and current affairs programs, on commercial and public radio, and technology, lifestyle and reality TV shows. Visit Alex at Twitter here.

Share News tips for the iTWire Journalists? Your tip will be anonymous




Guest Opinion

Guest Interviews

Guest Reviews

Guest Research

Guest Research & Case Studies

Channel News