Thursday, 08 March 2007 00:55

Xbox LIVE: 6 million users and counting - thumbs nose at PS3, Wii

By
The Xbox 360 success story keeps on getting better, as Microsoft reaches the 6 million target for Xbox LIVE users four months ahead of schedule to the undoubted chagrin of Sony and Nintendo.

Microsoft has announced at the 2007 Game Developers Conference that Xbox LIVE has reached 6 million members 4 months ahead of the original June 2007 schedule, taking full advantage of the year+ long lead in bringing a next-generation games console to the market, and no doubt causing consternation in the Sony and Nintendo camps.

Microsoft claim that they “underestimated how fast gamers would discover that the real joy of next-generation gaming is online”, and say that Xbox LIVE is “the premier online entertainment network, offers the best in online gaming, ubiquitous voice, video and text chatting, Achievements, demos, trailers and more”.

Of course, Microsoft made Xbox LIVE an even more interesting place to visit once the Xbox LIVE Video Marketplace was unleashed to US users late last year, offering TV  shows in both standard and high definition formats, with the HD formats marking the first time HD content was legally available for download. TV shows include CSI, Robot Chicken and many others, while downloadable movies include Saw III and Crank, among many more.

Microsoft has also made the first ever HD episode of ‘South Park’ available for free download to the Xbox LIVE Video Marketplace community in the US, which started on March 6 and has since proven enormously popular.

Microsoft say that since the original Xbox LIVE service went live November 2002, “gamers have spent over 2.3 billion hours on the network playing games online with their friends around the world. This is equal to 95 million days of gaming or over 260,000 years. With our top title, Halo 2, which is being played on both the Xbox and Xbox 360, gamers have spent over 710 million hours playing online with over a half a billion games played”.

Microsoft continues that “Xbox LIVE on Xbox 360 continues to grow as a social community; we are seeing an average of over 2,000,000 text and voice messages sent every day between members on the service. The average Xbox LIVE Gold subscriber has 22 friends on their Xbox LIVE friends list. To date, Xbox 360 owners have unlocked nearly 300 million Achievements. All of those unlocked Achievements have created a total combined Gamerscore of nearly 7.5 billion”.

Microsoft also claim that more than 70 percent of Xbox LIVE members are downloading content from Marketplace, driving more than 135 million downloads since the launch of Xbox 360, with more than 7,000 pieces of individual gaming and entertainment content, downloadable at the click of a button.

Microsoft have so far sold in excess of 10 million Xbox 360s in 37 countries, and have over 160 games available for the console, seriously outgunning the next-gen offerings to date for Sony’s PS3 and Nintendo’s Wii. Microsoft’s latest game, Gears of War, continues its incredible sales figures, recently selling more than 4 million copies and edging close to knocking Halo and Halo 2 off the top of the Xbox sales charts.

Microsoft claim that the overall software attach rate for Xbox 360 is 4.6 titles per console in the US with a record-breaking accessory attach rate of 2.9 units per console.

The top Worldwide Xbox LIVE Titles on Xbox 360 to date:

1. Halo 2
2. Gears of War
3. Hexic HD
4. Call of Duty 2
5. Ghost Recon Advanced Warfighter
6. Call Of Duty 3
7. Oblivion
8. PGR3
9. Tom Clancy's Rainbow Six® Vegas
10. Perfect Dark Zero

(Based on the number of unique users)

Top worldwide Xbox LIVE Arcade titles on Xbox 360 to date (based on total number of full game downloads):

1. Street Fighter II' Hyper Fighting
2. Bankshot Billiards 2
3. Marble Blast Ultra
4. UNO
5. DOOM


Subscribe to Newsletter here

NEW OFFER - ITWIRE LAUNCHES PROMOTIONAL NEWS & CONTENT

Recently iTWire remodelled and relaunched how we approach "Sponsored Content" and this is now referred to as "Promotional News and Content”.

This repositioning of our promotional stories has come about due to customer focus groups and their feedback from PR firms, bloggers and advertising firms.

Your Promotional story will be prominently displayed on the Home Page.

We will also provide you with a second post that will be displayed on every page on the right hand side for at least 6 weeks and also it will appear for 4 weeks in the newsletter every day that goes to 75,000 readers twice daily.

POST YOUR NEWS ON ITWIRE NOW!

PROMOTE YOUR WEBINAR ON ITWIRE

It's all about Webinars.

These days our customers Advertising & Marketing campaigns are mainly focussed on Webinars.

If you wish to promote a Webinar we recommend at least a 2 week campaign prior to your event.

The iTWire campaign will include extensive adverts on our News Site itwire.com and prominent Newsletter promotion https://www.itwire.com/itwire-update.html and Promotional News & Editorial.

For covid-19 assistance we have extended terms, a Webinar Business Booster Pack and other supportive programs.

We look forward to discussing your campaign goals with you. Please click the button below.

MORE INFO HERE!

BACK TO HOME PAGE
Alex Zaharov-Reutt

One of Australia’s best-known technology journalists and consumer tech experts, Alex has appeared in his capacity as technology expert on all of Australia’s free-to-air and pay TV networks on all the major news and current affairs programs, on commercial and public radio, and technology, lifestyle and reality TV shows. Visit Alex at Twitter here.

BACK TO HOME PAGE

ZOOM WEBINARS & ONLINE EVENTS

GUEST ARTICLES

VENDOR NEWS

Guest Opinion

Guest Interviews

Guest Research & Case Studies

Channel News

Comments