Wednesday, 30 January 2013 14:39

Website hosting job demands soar to the clouds


The continuing, rapid growth of businesses moving into the cloud has driven a soaring worldwide demand for website hosting jobs, according to the latest report on the jobs market from one of the largest online outsourcing marketplace companies.

In its latest report on the global jobs market, says there has been a 3,300% rise in website hosting jobs, taking the number of jobs in the area on offer to 4,059 at the end of the final quarter last year.

According to Freelancer, most of the website hosting jobs involved moving established sites to the cloud, or sending new cloud-hosted sites live.

And, CEO, Matt Barrie, says the standout performer was Amazon Web Services, which saw an increase of an ”incredible 466%” in the quarter to 1,895 jobs,  as the online retail juggernaut “continues to dominate with its EC2 platform, expanding rapidly into new regions and deploying faster, new generation servers with improved storage capabilities.”

Freelancer also reports that with Microsoft desktop apps taking off after the release of Windows 8, there were increased jobs on offer, with MS Word and Powerpoint experiencing job growth spurts of  211% to 4,578 jobs and 309% to 1,253 jobs respectively. In addition, according to Freelancer, demand for Windows Desktop apps shot up 305% in the quarter as Microsoft unveiled Windows 8, to 1,923 jobs, “although volumes are still low compared to other architectures.

On the Apple front, asks the question – “Are we seeing ApplApp Fatigue” – as it observes that with over one million apps now in the Apple App Store, “developers for Apple mobile platforms are showing signs of app-fatigue.”

Freelancer reports that in the fourth quarter of 2012, Apple iOS jobs dropped for the first time since its Fast 50 report started being published and that iPhone jobs dropped 3.8% to 5,298 jobs, and for the iPad fell 14% to 2,036 jobs.

In contrast to, Freelancer says that Android gained 7% to 4,282 jobs as shipments for the open platform overtook Apple.

"This is a huge platform change,” Google’s Executive Chairman, Eric Schmidt, says of Android’s widening lead over iOS. “This is of the scale of 20 years ago — Microsoft versus Apple. We're winning that pretty clearly now."

Freelancer’s also reports that:

•    Software and Website QA jobs soar as eCommerce sites rushed to fortify themselves for holiday season traffic.

Q4 saw a spike in Software and Website Testing jobs as online retail rushed to get their sites ready and bug free for the peak selling season. Software Testing jumped 2500% (to 5,200 jobs) while Website Testing saw an equally astounding 2055% increase (to 3,923 jobs).

•    eBay jobs rise as the online marketplace reinvents itself. After 17 years in the online auction business the company rolled out a number of dramatic changes to its website and mobile application, including new branding.

These changes, in combination with a pivot to a mobile-centric and small-business friendly focus, resulted in eBay jobs gaining 22% (to 1,790 jobs) for the quarter as it diversifies its auction house into an eCommerce marketplace and goes head-to-head with tech retail giant Amazon.

•    Social media and Internet Marketing jobs continue to fall out of favour in the wake of constant platform and search index changes.

Despite the boom in Internet traffic, continual changes and negative reports have left advertisers confused whether using social networks as an advertising platform will pay off in the end.

According to the New York Times, only 14% of digital advertising budgets are currently allocated to social networking. That doubt was reflected in the online jobs market, where Social Networking projects declined 5.1% (to 5,820 jobs). Both Facebook (down 8.4% to 7,186 jobs) and Twitter (down 6.4% to 2,240 jobs) also felt the pinch.

Internet Marketing in general was flat (down 1.4% to 15,244 jobs), while SEO is still reeling from the after effects of Google’s Panda changes (down 3.3% to 10,159 jobs). Some marketers fell back to Email Marketing (up 186% to 1,003 jobs).


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Peter Dinham

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).



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