Featured IT News

Skills gap among ICT talent expected to ‘intensify’ over year ahead: NetApp

31 January 2023 in Enterprise Staff

While the Federal Government and the local tech sector have a shared commitment to achieve 1.2 million tech jobs in…

Aussie Broadband delivers 400Gbps first in Telstra Wholesale wavelength services

31 January 2023 in Telecoms & NBN

Telstra Wholesale and Aussie Broadband have successfully trialled the use of live 400GE client services on two diverse links between…

US thinking of further tightening export curbs on Huawei: report

31 January 2023 in Technology Regulation

The US is thinking of cutting off Chinese telecommunications equipment vendor Huawei Technologies from accessing any American components, including those…

IIT Madras firm develops Indian mobile operating system

30 January 2023 in Development

An Indian Institute of Technology Madras (IIT Madras)-incubated firm has developed a local mobile operating system which it claims will…

Frustration reigns as Aussies spend nearly 100 million hours on hold

30 January 2023 in Business Telecommunications

New research by ServiceNow reveals that Australian consumers spent a staggering 96.5 million hours trying to resolve customer service issues…

Dr Michele Allan AO appointed new chair of SmartSat CRC

30 January 2023 in People Moves

Australian space research centre SmartSat CRC has appointed current board member Dr Michele Allan AO as its new Chair, following…

Parent firm of Indian defence contractor hit by Windows Alphv ransomware

30 January 2023 in Security

The parent company of a private defence contractor in India has been compromised by the Windows Alphv ransomware (aka BlackCat),…

Accenture's Angela Coble recognised for pioneering efforts in gender diversity and technology leadership with Order of Australia medal

28 January 2023 in Enterprise Staff

Angela Coble, the Managing Director of Technology, Transformation & Executive Advisory for Accenture Australia and New Zealand, has been recognised…

Katonic.ai picks Nik B as ANZ head of sales

27 January 2023 in People Moves

Sydney-based Katonic.ai has appointed Nikhil "Nik B" Bhardwaj to the role of ANZ head of sales.

Media sweep targets influencers: ACCC

27 January 2023 in Technology Regulation

The Australian Competition and Consumer Commission (ACCC) has this week started a sweep to identify misleading testimonials and endorsements by…

Australia named the country 4th most at-risk of cyber crime in the world

27 January 2023 in Security

Australia is the fourth country most at risk of cyber crime in the world, acording to research by proxy network…

US hits Windows Hive ransomware operations, seizes decryption keys

27 January 2023 in Security

The US has taken down the Hive ransomware group that attacks Windows, the Department of Justice claims, adding that the…

Crypto crime a 'pressing concern' for governments, says CryptoMonday

26 January 2023 in Market

Crypto crime is a real and pressing concern for governments around the world and bad actors have been exploiting people’s…

Cross-border B2B Payments to Surpass $40 Trillion Globally by 2024, as Marketplace eCommerce Models Surge: Juniper Research

26 January 2023 in Strategy

A new study from Juniper Research has found that the global spend on B2B cross-border payments will exceed $40 trillion…

ASML Q4 2022 results ‘defy US ban on chip technology exports’ to China, says GlobalData

26 January 2023 in Strategy

Manufacturers of chip-making equipment ASML has defied US bans on chip technology eports to china, according to data and analytics…

Breaking IT News

Yubico launches ‘enhanced’ YubiEnterprise Subscription program.

31 January 2023 in Security

Hardware authentication security keys provider Yubico has launched its enhanced YubiEnterprise Subscription program.

'New frontier of Australia’s cyber security' burgeons in South Australia as CyberArk, Australian Cyber Collaboration Centre collaborate

31 January 2023 in Security

COMPANY NEWS by CyberArk &  Australian Cyber Collaboration Centre:  With the ongoing cybersecurity hacks Australia has been experiencing, it is…

Orro to manage Flight Centre network in three-year contract

31 January 2023 in Deals

Private network provider Orro has partnered with Flight Centre Travel Group (FCTG) to manage the travel group's retail shop network…

Samsung announces Odyssey Neo G7 launch

31 January 2023 in Entertainment

Samsung Electronics has unveiled its first flat mini-LED model, the Odyssey Neo G7, an addition to the Odyssey lineup.

Macquarie Government and Australian Taxation Office renew cyber security contract

31 January 2023 in Security

The Australian Taxation Office has renewed and extended its agreement with Macquarie Government, part of Macquarie Telecom Group, to leverage…

Kallipr partners with Sydney Water in sewer monitoring IoT deployment

30 January 2023 in Internet of Things

IoT specialist Kallipr has partnered with Sydney Water to digitise their sewers in the first hyper-scale IoT deployment outside of…

BluGlass launches six laser products at Photonics West

30 January 2023 in Listed Tech

Global semiconductor developer BluGlass Limited (ASX: BLG) has launched its first suite of gallium nitride (GaN) laser products for customer…

UniSuper picks Oracle HCM

30 January 2023 in Business Software

Superannuation fund UniSuper has adopted Oracle Fusion Cloud Human Capital Management, allowing it to consolidate what was five different applications…

European network provider chooses SS8 Networks’ location tracking platform

30 January 2023 in Business Telecommunications

A European converged network provider claiming to have 30 million mobile connections has chosen SS8 Networks’ LocationWise platform to ensure…

Batelco deploys Ericsson Customer Acceptance platform

30 January 2023 in Business Telecoms

Swedish telecommunications company Ericsson and Batelco, part of the Beyon Group, has deployed Ericsson Customer Acceptance (ECA) platform, an enterprise…

Mid-North Coast gets Optus network transmission upgrade

30 January 2023 in Business Telecoms

Telco giant Optus has delivered a network transmission upgrade in the Mid-North Coast to improve network resilience and mobile capacity…

Marvel's Midnight Suns - an epic adventure with Blade and friends

28 January 2023 in Games

In the land of Marvel, where heroes and villains clashed in epic battles, a new threat emerged. The Midnight Suns,…

 

Reviews

 

Opinion

 

Telecommunications

 

Popular News

Subscribe to Newsletter

*  Enter the security code shown:

WEBINARS ONLINE & ON-DEMAND

GUEST ARTICLES

VENDOR NEWS

Guest Opinion

Guest Reviews

Guest Research

Guest Research & Case Studies

Channel News

Comments

Thursday, 29 September 2016 05:15

The force behind Splunk's $100m pledge and Academic programme

By

At its seventh annual Splunk .conf in Orlando this week, Splunk pledged US$100 million over 10 years for non-profits and educational institutions and the global expansion of its academic alliance. iTWire asked how this came about.

Here at iTWire, we don't just like to report on the news, but also to drive into the why of the news. Simon Sinek delivered a famous TED Talk on the "why" being more important than the "how" and "what". To this end, iTWire spoke to Rob Reed, worldwide education evangelist at Splunk, about his driving beliefs behind education, IT curriculum, and non-profits, and just what transpired for Splunk to say it wished to make US$100 million available.

In his role, Reed has the non-trivial responsibility of making Splunk a part of the curricula and infrastructure at every higher education institution across the globe.

Reed came to the job with a deep background in technology partnerships and the business of education. Although he has worked in different IT roles at different companies over the last 15 to 20 years, it was a realisation at graduate school which never left him.

Reed taught during his graduate school years from 1993 to 1995 and it struck him that, in a general sense, technology moved faster than the content being taught to students. The speed at which industry evolves is faster than the average university's ability to change the curriculum. Reed reflected that what he was teaching was probably already out-of-date by the time he put his assignments and syllabus together.

This began his struggle since with the paradox of what a student, who is paying for education, should get out of that education? In a general sense, education is to deliver critical thinking and life-long learning skills. Yet, at the same time, there is a reasonable expectation it teaches specific technology tools. Teaching it ought to be better than hoping the students are motivated enough to take these tools up on their own.

These thoughts motivated Reed to wish to focus on what he can do to help students with their career, and in gaining knowledge, wherever he has worked. He describes himself as an advocate for students rather than industries and universities, as they have their own hierarchies and budgets, but students as singular entities don't have the bargaining power to say, "teach me what will help me when I graduate".

Reed was hired by Splunk because, at that time, the company had an approach to analytics that dealt largely with unstructured data, but this was not something largely covered in the academic world. Reed determined to put something together for academics, to aid computer science courses to know about non-relational data sources which have proven incredibly useful in the commercial space, such as the work by Google and Facebook.

"The concepts for these tools came from industry, not academia," he says, "so we have to put those ideas back into the curriculum so students have some understanding of the concepts and a cursory understanding of the tools - tools like Hadoop, Tableaux, and Splunk - which give a handle on unstructured data, and how these are used to add value."

In his role as worldwide academic evangelist, Reed determined Splunk needed a programme. He also recognised if an academic has to spend a dollar on something it will be a big hurdle. Thus, the licence had to be free because if not, it would be difficult to gain adoption anyway.

Yet, just making an academic license free isn't enough. "If you give somebody the ability to use something for free then that's great," Reed said, "but if they don't know how to use the tool then the licence is actually a drain on their time and a negative thing, and they may even have to pay to learn to use it."

Reed worked with the Splunk education, training and certification team who delivered high-quality and entertaining training resources with videos, quizzes and a module exam.

With these available, Reed, along with Corey Marshall who runs Splunk's non-profit programme, recognised they now had something a lot more powerful. They had the free license, and also the free scaffolding to help academic users understand what they can do with the licence.

"The only other constraining factor on someone using Splunk in a University or non-profit setting, if the financial constraint has gone, is brain space or mindshare. Making the e-learning free and the licensing free means if they know something about Splunk, now they have an ability to use Splunk and get under the hood and figure out the relevance to them so that hurdle begins to go away as well," Reed says.

Reed worked with Internet2 to pilot a university alliance programme, while meanwhile, Marshall was working to make his Splunk4Good efforts global.

Unknown to Reed and Marshall, Forbes.com was performing its own research and published an article, "Job skills that will get you the biggest pay rise."

This list included Splunk and stated, based on independent research, that if someone had Splunk knowledge and otherwise the same qualifications as their peers, the Splunk knowledge had potential to increase their salary by 14%.

Reed read this article and saw in it a great rationale to say, "Ok, not only do we have the licensing and the e-learning but we have some external data points we didn't go after to say now there is a reason for students to take advantage of the license and the e-learning for their own benefit."

The Splunk Pledge — the $100m over 10-year programme — ties this together, along with the global expansion of the Splunk Academic Programme.

More than that, Reed states Splunk is a publicly-traded company and public companies have a certain lifetime to try and do what they wish to accomplish. In this pledge "we wanted to say we are making a long-term and significant commitment to making these licenses and e-learning available to students and faculty, and via Corey Marshall, to non-profits also".

This offer is available to individual students, even if their institution doesn't subscribe to the programme.

As well as North American universities, Reed is in talk with academic institutions in the UK and with AARNet (The Australian Academic and Research Network) in Australia.

“Splunk is deeply passionate in our belief that big data can bring societal good. That is the driving force behind Splunk Pledge,” said Doug Merritt, president and chief executive, Splunk. “At non-profits, IT budgets typically average one percent - making it challenging to fully leverage technology to accomplish their mission. By committing to help nonprofits and educational institutions with resources readily available, like free licences and support, free education, and volunteerism by our staff, we can make a difference in the world.”

Read 6522 times

Please join our community here and become a VIP.

Subscribe to ITWIRE UPDATE Newsletter here
JOIN our iTWireTV our YouTube Community here
BACK TO LATEST NEWS here




ENABLE HYBRID CLOUD & REDUCE NETWORK LATENCY WHITEPAPER

Hybrid cloud promises to bring together the best of both worlds enabling businesses to combine the scalability and cost-effectiveness of the cloud with the performance and control that you can get from your on-premise infrastructure.

Reducing WAN latency is one of the biggest issues with hybrid cloud performance. Taking advantage of compression and data deduplication can reduce your network latency.

Research firm, Markets and Markets, predicted that the hybrid cloud market size is expected to grow from US$38.27 billion in 2017 to US$97.64 billion by 2023.

Colocation facilities provide many of the benefits of having your servers in the cloud while still maintaining physical control of your systems.

Cloud adjacency provided by colocation facilities can enable you to leverage their low latency high bandwidth connections to the cloud as well as providing a solid connection back to your on-premises corporate network.


Download this white paper to find out what you need to know about enabling the hybrid cloud in your organisation.

DOWNLOAD NOW!

PROMOTE YOUR WEBINAR ON ITWIRE

It's all about Webinars.

Marketing budgets are now focused on Webinars combined with Lead Generation.

If you wish to promote a Webinar we recommend at least a 3 to 4 week campaign prior to your event.

The iTWire campaign will include extensive adverts on our News Site itwire.com and prominent Newsletter promotion https://itwire.com/itwire-update.html and Promotional News & Editorial. Plus a video interview of the key speaker on iTWire TV https://www.youtube.com/c/iTWireTV/videos which will be used in Promotional Posts on the iTWire Home Page.

Now we are coming out of Lockdown iTWire will be focussed to assisting with your webinars and campaigns and assistance via part payments and extended terms, a Webinar Business Booster Pack and other supportive programs. We can also create your adverts and written content plus coordinate your video interview.

We look forward to discussing your campaign goals with you. Please click the button below.

MORE INFO HERE!

BACK TO HOME PAGE
David M Williams

David has been computing since 1984 where he instantly gravitated to the family Commodore 64. He completed a Bachelor of Computer Science degree from 1990 to 1992, commencing full-time employment as a systems analyst at the end of that year. David subsequently worked as a UNIX Systems Manager, Asia-Pacific technical specialist for an international software company, Business Analyst, IT Manager, and other roles. David has been the Chief Information Officer for national public companies since 2007, delivering IT knowledge and business acumen, seeking to transform the industries within which he works. David is also involved in the user group community, the Australian Computer Society technical advisory boards, and education.

Share News tips for the iTWire Journalists? Your tip will be anonymous

Subscribe to Newsletter

*  Enter the security code shown:

WEBINARS ONLINE & ON-DEMAND

GUEST ARTICLES

VENDOR NEWS

Guest Opinion

Guest Reviews

Guest Research

Guest Research & Case Studies

Channel News

Comments