Wednesday, 12 August 2020 11:09

Vodafone launches first new bundled plans


Vodafone has released a raft of new bundled postpaid and prepaid plans which it says ensures customers can connect for less and gives them greater value.

“From our first true bundle proposition to delivering endless data from just $35 per month, Vodafone is pulling out all the stops to deliver consumers the great value they want,” Australia’s third largest telco said.

Ana Bordeianu, Vodafone’s Chief Commercial Officer said that the telco’s latest offers are delivering “more value and flexibility”.

“This is a challenging time for Australians and these new offers deliver more great value and savings for Vodafone customers. All these offers are a step above what we have done before – bigger discounts, more data, more choice,” she said.

“We’ve always said that we would become a strong player in the market following the Vodafone-TPG merger. By adding our first true bundled product to our existing suite of great value products, which already includes endless data and no lock-in contracts, our customers now have even more choice for some of the best value products on the market.”

The offers see Vodafone introduce its new “value-packed” Bundle, which gives eligible customers unlimited data across their home NBN plan, and at least two mobile plans from just $111.50 per month for the first 6 months ($121.50 therafter).

“The Vodafone Bundle is the perfect way to provide our customers with confidence over their monthly spend without skimping on the value. By combining the generous discounts on our nbn plan range and our unique reward program Bundle & Save, new customers can save up to $222 in the first year when they sign up to a Vodafone Bundle,” said Bordeianu.

From Wednesday, new Vodafone customers can get two or more mobile plans, with one NBN or Home Wireless plan on the same account which forms the Vodafone Bundle - meaning customers become eligible to access Vodafone’s exclusive bundled plan.

Bordeianu said a bundled plan gives customers more value than ever before for just $35 per month:

  • Endless data at speeds of up to 1.5mbps. At 1.5mbps you can check your socials, browse the web and stream music, but is not suitable for HD video.;
  • 60GB of Your Max Speed data;
  • Your Max Speed data shares with other Bundled Plans and Red Plus plans (up to 5 services on your account);
  • and Bundled plans are eligible for Bundle & Save discounts.

Vodafone also announced that existing customers with an NBN or Home Wireless broadband plan and at least one phone plan are eligible to also take advantage of the Vodafone bundle by adding a new bundled plan to their account.

“With endless data, and generous amounts of shared Your Max Speed data, Vodafone’s customers can stay connected and confident they won’t bust through their monthly budget,” added Bordeianu.

Bordeianu said that from Wednesday, Vodafone has lowered plan prices even further for new customers, giving them access to endless data for just $35 per month.

“Any new customers that sign up to a Red Plus plan or SIM Only Red Plus plan will be eligible for between $5 and $15 monthly discounted plan fees for up to 12 months,” she said.

“We have introduced a new $45 Red Plus plan, which offers customers endless data with 50GB of Your Max Speed data and then data at speeds of up to 1.5mbps, for just $35 per month for the first 12 months (plus additional device costs) when combined with the relevant plan fee discount.

“We’re always evolving our plans and looking at how we can deliver more choice, freedom and value. As the first telco to widely offer endless mobile data, we’re excited to now be able to deliver it at such a low price point,” said Bordeianu.

Vodafone also announced that prepaid customers will now get “even more value on select plans” with the introduction of Data Bank, which allows customers to save up to 200GB of unused data when they recharge on a $10-$60 Combo Plus plan before expiry.

“When a customer has used the data allowance on their current plan and their recharge has not yet expired, they will automatically begin to use the data saved in their Data Bank. Data Bank will be automatically enabled to all existing eligible Combo Plus plan customers.

“We’re excited to show Australians the huge range of choice and value that comes with being a Vodafone customer,” Bordeianu concluded.

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Peter Dinham

Peter Dinham - retired and is a "volunteer" writer for iTWire. He is a veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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