Monday, 07 May 2018 11:19

Think Mobile wants you to think about the full-speed cost per GB on 'unlimited' plans


If you take up one of the new "unlimited" plans from Vodafone or Telstra, you know that you get at least 40GB of data at full speed before speeds slow to a max of 1.5Mbps, but Think Mobile thinks its plans are still a better deal with 80GB full speed for $48.

Think Mobile, a mobile virtual network operator on the Vodafone network, and based on Queensland's Gold Coast, is "warning consumers to review their usage of mobile data and compare the full network speed cost-per-gigabyte of data when considering the new unlimited data plans on the market".

Think Mobile executive director Robert Sakker said that "while at first glance the unlimited data mobile plans may seem like good value, many consumers may not be aware of their current data usage, or the inconvenience of dropping back to slower data speeds should they hit their included data limits", adding that "understanding current data usage is important when comparing the new unlimited data mobile plans with other offerings in the market".

Sakker said: “These 'unlimited' data plans aren't what they seem, and I’d hate to see consumers paying premium prices for services they just won’t need.

“If consumers are using the new unlimited data plans to change providers and save money, then they need to review their current data usage before making the switch. If they’re not using more than 10GB a month for example, then they really need to question the value of an unlimited data mobile plan.

“When you break down the cost per full speed GB, Think Mobile's $48 plan for 80GB comes in at almost half the price of its most comparable unlimited plan competitors. It's 60 cents per GB rate outperforms even the most cost-efficient rival plan which is 83 cents per GB, but even then you have to spend $100 a month to get that," Sakker added.

Available online 24/7 and dispatched the next day, Think Mobile says its plans "offer customers up to 80GB for $48 a month at the full network speed, which is 47% cheaper per gigabyte than the most comparable 70GB plan".

Customers are connected on a Think Mobile SIM using the Vodafone 4G network.

Sakker continued: “Think Mobile can’t compete with the big three in terms of large marketing budgets, but with low overheads as an online offering and headquartered out of the Gold Coast, we can compete on value and service, and that’s what our customers love the most.”

The Ultimate $48 plan with 80GB of full speed included data is sold on a 12-month contract term, with a minimum cost of $576. Think Mobile provides spend alerts to help customers manage their usage. After the included data is used, customers are billed on a per MB rate for data usage still at the full network speed.

Think Mobile’s range of 4G Ultimate plans include something for everyone, with data inclusions starting from $30 with 20GB, up to $48 with 80GB, providing more choice and value back for Think Mobile customers.

Full details of the "Ultimate" plans are here, with month-to-month, six-month plans and 12-month plans. All the plans offer unlimited calls and text in Australia, with the month-to-month and 6-month plans simply coming with lower data inclusions, but with the 12-month plan offering the complete, full-speed, 80GB per month experience.

More information and Think Mobile's other plans here

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Alex Zaharov-Reutt

One of Australia’s best-known technology journalists and consumer tech experts, Alex has appeared in his capacity as technology expert on all of Australia’s free-to-air and pay TV networks on all the major news and current affairs programs, on commercial and public radio, and technology, lifestyle and reality TV shows. Visit Alex at Twitter here.



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