Wednesday, 07 June 2017 11:26

MyNetFone launches new telephony data analytics tool

MyNetFone launches new telephony data analytics tool Image courtesy of Stuart Miles at

Hosted voice and data communications services provider MyNetFone has launched an advanced call analytics and visualisation tool — Precision Analytics — aimed at helping enterprises and government organisations make use of the big data generated by their organisation’s telephone call patterns.

“There is a treasure-trove of business intelligence within every IP-PBX or UC platform,” said Rene Sugo, chief executive of MNF Group.

“In the past that data has been complex and costly to access. But with MyNetFone Precision Analytics on the MyNetFone voice network, enterprise and government organisations can finally unlock their voice service data, and use it to answer key business questions.”

Sugo says the Precision Analytics solution provides advanced reporting capability for senior managers and executives to answer their key productivity and budget questions – “for example, an enterprise may want to know geographic call origin distribution or visualise last quarter’s peak times, and plan call centre rosters accordingly”.

And Sugo says the tool tracks inbound and outbound calls, and allows managers to analyse voice service usage reports on call costs and visualise call trends.

“Unlike similar telco reporting platforms which just provide raw data, Precision Analytics provides call analytics and visualisation in the one tool.

“MyNetFone Precision Analytics empowers data-driven management and accountability across the entire enterprise organisation. It helps enterprises to understand how their voice services are used and how their budget is being spent.”

The MyNetFone Precision Analytics platform is accessed via an online portal with a customisable dashboard, which allows users to view the most relevant data at a glance.

Sugo says the new tool is part of the MyNetFone enterprise and government communication solutions offering, and is available in combination with SIP trunking or hosted phone system deployments.

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Peter Dinham

Peter Dinham - retired and is a "volunteer" writer for iTWire. He is a veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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