Wednesday, 11 January 2017 01:26

LTE-Broadcast Alliance, Innovation Observatory publish white paper on LTE-B services

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The LTE-Broadcast Alliance and the Innovation Observatory have released a white paper on LTE-B device and use case requirements which they say will assist device manufacturers to work to a common set of requirements, enabling an aligned set of features and capabilities in LTE-B enabled devices delivered to the market.

Sponsored by Telstra and EE, the white paper is designed to demonstrate why operators, content providers, device vendors and other partners must work collaboratively, and consider LTE-B-based services end-to-end rather than as separate parts of the value chain.

According to Mike Wright, Telstra’s group managing director of Networks, the white paper demonstrated the importance of industry collaboration in order for LTE-B to deliver the right experience for consumers and businesses.

“The white paper shows that the market potential for LTE-Broadcast is huge. By delivering on-demand or popular content using one stream of data, will free up an operator’s network and help them deliver the best service to their customers. The LTE-B Alliance is key to ensuring operators, vendors and other partners unite and collaborate to deliver to the market.”

Wright says the paper also provides insight into the key device technical requirements and considerations when supporting a LTE-B device launch, including the need for handset vendors to embed the necessary LTE-B features as standard in all new devices, and plan to introduce new key features such as MOOD (Multicast Operation on Demand) and session continuity to ensure greater adoption of the service.

Matt Stagg, head of Video Strategy at EE, said, “The Alliance is growing and reaching new companies with new applications, and our inaugural Members’ Forum in February 2017 during Mobile World Congress in Barcelona will be another chance to learn more about the experiences of the ecosystem.

“There is global interest in the long term convergence of fixed, mobile and broadcast (DTT) networks for media and entertainment as part of a 5G future, and we are actively involved in industry groups looking at the opportunity.”

Two new partners, Quickplay and DTG, have signed up to join the LTE-B Alliance.

The Alliance was founded in April 2016 by Verizon, kt, Telstra and EE, and the new members join other vendor and mobile operator members, Ericsson, Expway, , HKT and CSL Mobile, Huawei, NETGEAR, Nokia, Smartfren, TIM, and Turkcell.

Telstra and EE says the LTE-B Alliance now represents more than 370 million mobile subscribers worldwide.

The white paper released by Telstra and EE is available via the GSA website. To access the paper click here.

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Peter Dinham

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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