Robots, virtual reality, drones, and smart devices are the "innovations fuelled by digital transformation that will pave the way for Asia Pacific's future".
Of course, we must hope that this future includes not just the Asia Pacific, but Australia and the rest of the world too, but as a technology convention held in Singapore, and with this supposed to be the "Asian Century" that we live in, we can forgive an Asia Pacific-centric view as any advances should, after all, benefit us all.
The event is competing with Computex Taipei 2016 for the attention of the digerati, but this kind of competition is good, and shows the strength of the IT industries that both co-operate and compete with each other.
From taxi bookings and travel lodging to courier arrangements, CommunicAsia2016 states that "digital transformation, which includes integration, is at the heart of businesses' and consumers' lives today".
We are told that, on the back of digitalisation, (which I believe we would normally simply state as digitisation), CommunicAsia2016 and its two other exhibitions are "bringing together the movers and shakers in the world of information and communications technology (ICT) and media", ensuring that "the event will gather about 1800 exhibitors and 34 international pavilions from 53 countries and regions, bringing innovations critical for digital transformation in the region".
Lindy Wee, chief executive officer of Singapore Exhibition Services, said: "Disruptive models from businesses like Uber and Netflix — who are speakers at this year's events — have propelled organisations into innovating and reinventing themselves to stay ahead in a digitally transformed world. The program for CommunicAsia2016, EnterpriseIT2016 and BroadcastAsia2016 presents participants with cutting-edge technology from robotics, Internet of Things (IoT) manifestations, virtual reality (VR) and more, alongside topical, forward-thinking conversations led by industry thought leaders".
Gabriel Lim, CE-designate of the IMDA and co-managing director of IDA, said, "We are moving into an exciting digital future, marked by connectivity and creativity, which will bring about exciting possibilities for Singapore.
"The new IMDA will help Singapore seize these opportunities, by implementing the Infocomm Media 2025 masterplan, and creating a vibrant and globally competitive ICM sector here. CommunicAsia and BroadcastAsia are important shows that bring different parts of the ICM ecosystem together, creating platforms for individuals and companies to take the ICM sector to new frontiers. We look forward to working with our international partners and industry stakeholders to create a brighter future for us all."
CommunicAsia2016 and EnterpriseIT2016: Powering digital transformation
We are told that "smart technology paves the way towards a smarter and more simplified digital lifestyle, producing countless opportunities that transform how people live, learn, work and play".
The events promise to "extend conversations from smart technology to smart city development", and that, for the first time, "this year's program will feature the Asia ICT Innovation Forum, held in strategic partnership with Huawei".
The forum featured "speakers from the World Economic Forum, Singapore's Smart Nation Programme Office, Huawei, Facebook and BT and more".
Participants were promised an immersion in "presentations and discussions on technology's impact to Asia Pacific's digital economy, how businesses can make global digital inclusion a reality, and the value of Big Data analytics in today's digital era".
In addition to macroeconomic discussions, the event organisers say that "new this year is the invitation-only CIO Forum, organised in partnership with the CIO Academy Asia, on 1 June".
Speakers from IDA, The Farrer Park Company (Asia's first integrated hub for healthcare & wellness), Tetra Pak and Agile Development, are promised to "provide CIOs and CTOs with the how-tos and pitfalls to avoid in delivering digital transformation for organisations".
We then move to "today's sharing economy, with disruptive app-based business models entering the Asia Pacific market".
We are told that this has "raised discussions and a drive for new ideas".
Giving participants the platform to gain insights, network and spark ideas for innovation, a mini-conference called "IdeasCollider" will be held in collaboration with The Innovators Institute on 2 June 2016.
It will feature speakers from Galen Growth Asia, Padang & Co, Samsung Asia, SAP Innovation Centre Network and more.
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After this comes the world of IoT and connected devices.
The event organisers say these devices "continue to be of interest to businesses and consumers in the region".
NXT @CommunicAsia2016 promises to "bring to life the latest IoT innovations, showcasing products and solutions that can make enterprises, cities and consumers smarter, greener, and more efficient".
Visitors are promised they will see the "Double", said to be "a first of its kind surveillance robot for home use by OTSAW, and the Birloki system, an urban street connector and space activator aimed at boosting city environmental spaces by Nerei", among many other technological delights.
Beyond "NXT", we are told that "other show floor highlights include ST Electronics’s launch of its Next-Gen Connected Bus Stop".
The system is said to "leverage on smart sensors and smart phones to capture and analyse wide-ranging data including the number of passengers at bus stops, bus loads and traffic conditions to provide timely and useful bus information for commuters".
Operators are promised they will be able to "optimise operational efficiency and resource utilisation, as well as being able to maintain high quality of services to commuters".
In addition, ST Electronics signed a Memorandum of Understanding with US-based Motorola Solutions "to co-create innovative technologies for advanced secured communications in public safety, national security and enterprise sectors across the region".
Over at the Huawei booth is a series of innovative solutions developed to "help accelerate digital economic development, ensure a nation's safety and security, enrich an individual's lifestyle and most importantly, build an ICT infrastructure for a Better Connected World".
Asia's largest gathering of satellite players at SatComm2016
As the cornerstone of the world's ICT system, satellite communications continue to play an important role in enabling and promoting digitisation.
The year 2016 sees "the largest gathering of satellite players from the region, with participation from Inmarsat, Intelsat, MEASAT, Singtel and more. The exhibitors will be showcasing the latest innovations from HTS monetisation and deployment models, to methods of customisation of spot beams and frequency reuse".
BroadcastAsia2016 unveils content from core to beyond boundaries
We are told that "content consumption has experienced an incredible shift with the influx of new content creation methods and delivery strategies".
With broadcasters and content providers across Asia battling for viewers and looking for innovative ways to monetise their content, BroadcastAsia2016 promises to "bring together top industry service providers to showcase an entire ecosystem of the latest end-to-end solutions needed to stay ahead of the curve".
In the spotlight are new innovations from first time exhibitors such as Cisco, Dell, Tata Communications, Level3 Communications and Hyku.
For instance, we are told that "Dell is showcasing how content experiences can be rejuvenated with the latest in 360 degree VR capabilities, and Hyku, social TV application with patented second-screen sync technology designed to better connect and engaged hyper-connected consumers of today".
Consumer expectations in the region increasingly present new challenges to provide more convenient and reliable access to content, explain the event organisers.
They go on to say they are building on the success of its debut last year, with the return of the "popular TV Everywhere! Zone" that emphasises "OTT and multiscreen solutions and explore the entire value chain of non-linear broadcasting".
In addition to the TV Everywhere! Zone, attendees are promised they can "explore other themed zones, including the Cinematography/Film/Production Technology Zone — where exhibitors are demonstrating the latest motion picture production tools and software capabilities — and the Post Production Hub where industry experts will share their knowledge and experience using technology showcased at BroadcastAsia2016".
Oscar-nominated, multi Grammy-nominated producer of soundtracks, classical and jazz recordings and former SVP of Sony BMG Masterworks, Christopher Craker, will be a part of the lineup at the Post Production Hub, as well as award-winning sound designer and composer of The Lord of the Rings trilogy, The Hobbit, and King Kong, Dave Whitehead.