The 2.3 terabytes — the equivalent of more than 2000 hours’ worth of standard definition streaming on Netflix — was a huge jump up from the 2015 grand final when 1.2 terabytes was generated over the course of the entire day.
There were 99,981 spectators AT the MCG to see the Western Bulldogs defeat the Sydney Swans by 22 points.
The Telstra-led upgrade of its mobile network at the iconic venue, says the telco, is helping transform the MCG into the “most connected stadium” in the southern hemisphere.
And, once the final siren sounded, 380 gigabytes of data was generated by the fans who stayed until around 6pm to see the Western Bulldogs celebrate with the Premiership Cup.
According to a Telstra spokesman, apart from the Telstra mobile traffic at the MCG, “it seems the grand final was the reason for an increase in the amount of text messages sent across Telstra’s entire mobile network on Saturday afternoon” – between 2pm and 6pm AEST, 11.7 million text messages were sent across the network, compared to 10.5 million at the same time the week before.
Telstra also says that this season, more people used the AFL official app to watch AFL content, with the average live audience per premiership game increasing by 184% compared to the 2015 season. And Australians watched over two million hours this season, an increase of 76% compared to the 2015 season.
Telstra is still sitting in the number one spot in the mobile market, claiming Australia’s “largest 4G and 3G enabled coverage, greater reliability and faster speeds in more places”.
“Our mobile network covers more than 2.4 million square kilometres — offering coverage to 99.3% of the population — and provides a million square kilometres of out-to-sea coverage.”