Dhruv Chopra was given the sentence following ACCC action for contempt of court.
He was ordered to serve one month immediately and offered to suspend the balance of the sentence for five years if he stopped
- making false or misleading representations online about consumers’ refund and warranty rights;
- wrongly accepting payment for goods by failing to supply those goods within the specified time; and
- being knowingly involved in such conduct by any other person.
The Court ordered him to pay $100,000 and prevented him from making any similar false or misleading representations for five years.
Contempt proceedings were filed by the ACCC on 3 November 2016 alleging that Chopra, through involvement in Dream Kart, breached these orders through representations he made on its website.
He was found to have ignored the Court order on 19 April.
“The ACCC regularly seeks court orders to prevent the same detrimental conduct from happening again and to protect consumers from future harm. The ACCC rigorously pursues compliance with these court orders by taking contempt action where we consider there has been a breach,” ACCC commissioner Sarah Court said.
“The Court’s decision to imprison Mr Chopra reinforces the serious consequences for those who do not comply with court orders.”