Monday, 27 October 2014 14:57

Melbourne promotes its ‘Knowledge City’ status


The City of Melbourne  has launched a four-year plan with the aim of further enhancing what it says is Melbourne’s multi-million dollar ‘knowledge industry’ and the city's claim to be the 'knowledge city'.

The Lord Mayor of Melbourne Robert Doyle today launched Melbourne Knowledge Week 2014 with a program of more than 90 events showcasing the ideas, innovation and institutions that he said make Melbourne a leading knowledge city.

Cr Doyle said the week-long festival allows discovery of Victoria’s supercomputer, behind-the-scenes exploration at Melbourne medical institutions, tours of Melbourne’s ‘most futuristic workplaces’, talks with entrepreneurs, and discovery the big ideas driving the state’s economy.

“The City of Melbourne’s knowledge sector is a multibillion dollar industry, which employs two thirds of our workforce and accounts for half of our gross regional product.

“We have created a blueprint to ensure our city remains the home of strong knowledge sector industries, an entrepreneurial spirit and a skilled workforce. Most importantly the strategy will encourage a wider public engagement and discourse around the meaning and value of the knowledge city.”

The Knowledge City Strategy 2014-2018 was launched at the Melbourne Convention and Exhibition Centre today during a panel discussion where some of the city’s leading thinkers tested Melbourne’s claims to be a Knowledge City, and discussed the opportunities and challenges facing the knowledge sector.

Panel participants included:

•    Peter Doherty, Laureate Professor and Immunologist, The University of Melbourne, Club Melbourne Ambassador

•    Dr Nicholas Gruen, Chief Executive Officer, Lateral Economics

•    Kate Roffey, Chief Executive Officer, Committee for Melbourne

•    Moderator, Peter Clarke, Director, Media Active

Melbourne Knowledge Week runs from today, Monday 27 October to Sunday 2 November, and the full program can be accessed here.

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Peter Dinham - an iTWire treasure is a mentor and coach who volunteers also a writer and much valued founding partner of iTWire. He is a veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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