Tuesday, 17 December 2019 00:24

Light up, it's good for business & workplace wellbeing, says Signify


Workplace wellbeing is a primary concern among business owners, with new research finding investment in connected technology and smart office design is vital to attracting and retaining talent.

According to Signify, its survey of 500 small to medium business owners reported 80% of business owners saying retaining and motivating talent is a major business challenge, followed by growth (55%), profitability (43%) and technology changing the industry (38%).

Signify, the former formerly Philips Lighting, says the report was released to highlight the importance of investing in connected workplace design and technology, which includes connected lighting, spaces and sustainability initiatives, with a majority (85%) of business owners saying this would improve business functions and help motivate and retain employees.

Signify spokesperson Simon O’Donnelly said the report highlights why creating a positive physical workplace environment can counter many employee challenges while reducing operating costs.

“As businesses plan for next year, it’s critical they consider how forward-thinking, flexible workplace design solutions can have a real effect on increasing their employees’ satisfaction and productivity.

“For those businesses that are paying attention to their staff’s physical experience at work, including light, design and air quality, they are realising significant benefits, such as happier employees, improved sustainability credentials and a stronger bottom line.”

Signify says businesses that have already adopted the technology said it improved employee engagement (36%), wellbeing (44%), productivity (43%) and increased cost savings - however, it’s clear some business owners still have a way to go, with 1 in 5 saying their business is slow to adopt new technology despite recognising its benefits.

According to O’Donnelly, connected human-centric lighting (HCL) is fast becoming the gold standard in reinventing the workplace.

“The technology works by connecting in-depth knowledge of user needs with the dynamic lighting applications to improve feelings of wellbeing and performance. This includes new approaches to reducing glare and other forms of visual discomfort, and the use of daylight to increase energy efficiency.”


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Peter Dinham

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).



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