The China Gateway Program, which was launched in Australia in March 2019, aims to help Australian companies of all sizes enter the Chinese market and grow their online and offline presence in the country.
Its expansion was marked by a signing ceremony between Alibaba Cloud and partners from around the world, including AustCham Shanghai - the Australian Chamber of Commerce in Shanghai – during the company’s Shanghai Cloud Summit.
Alibaba says that, in addition to AustCham Shanghai, the latest additions to the program include a mix of government and trade bodies such as the British Consulate-General in Shanghai, Business Sweden, Berlin Business Liaison Desk China - and the Singapore Chinese Chamber of Commerce & Industry, alongside notable private sector corporations such as Deloitte, Fujitsu, Hitachi and the pan-Asian Asia Digital Alliance organisation.
“The partnership covering all sectors spanning from public to private organisations reflects Alibaba’s mission to make it easy to do business anywhere. Our technology empowers customers in all sectors to tap into and scale up in China market.”
Through the China Gateway initiative, Alibaba Cloud says it will work closely with global partners to provide market insights, connections to domestic network and technology solutions for businesses to succeed in China under a “holistic one-stop approach”.
Alibaba Cloud says its cross-border network covering 20 regions and 58 availability zones across the globe also means companies can easily operate their business from their home country, lowering the barriers to enter the China market.
Jack Brady, CEO and Executive Director of AustCham Shanghai commented on the announcement and the Chamber’s involvement: “Our mission is to help Australian companies come to China and build great relationships with Chinese clients and customers. The China Gateway program and this partnership with Alibaba Cloud will provide more opportunities for new market entrants to really understand the market and provide them with the technological tools to help their business flourish in China.
Brady said the solutions available under the China Gateway Program have already been proven as a success to Australian business owners in serving clients in China, demonstrating its real potential.
“Australian brands are already major partners with Alibaba and it is great to see the China Gateway program pitched at the next wave of market entrants, providing useful research and tips to help unlock this dynamic market.”