Wednesday, 18 July 2018 08:46

Analysys Mason scoops up AMI-Partners to expand market offering

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Analysys Mason scoops up AMI-Partners to expand market offering Image courtesy of alexisdc at FreeDigitalPhotos.net

Global telecommunications and tech analysis firm Analysys Mason has acquired New York-based SMB ICT research company AMI-Partners in a move designed to expand its worldwide research business.

Analysys Mason says the acquisition of AMI-Partners will complement and extend its research portfolio, and combined with its extensive telecoms, media and technology research will provide “exceptional benefits in geographical reach and vertical expertise for clients worldwide”.

“We are excited to welcome AMI-Partners into the Analysys Mason family. It offers an exciting opportunity for Analysys Mason to enhance and extend its service offering into the SMB ICT industry,” said Analysys Mason chief executive Bram Moerman.

Andy Bose, founder and chairman of AMI-Partners, said, “AMI-Partners is a market leader in SMB ICT research, strategic consulting and GTM tools and has developed longstanding relationships in advising IT industry’s most influential and game-changing companies. Joining with Analysys Mason’s global brand and strong track record will enhance our product-service offering and global footprint for our valued clients as well as expanding our base in existing and new industry verticals.”

“The acquisition of AMI-Partners is strategically important and forms part of Analysys Mason’s expansion plans, strengthening and expanding extensive primary research across additional verticals, services and geographies,” said Jens Montanana, chief executive of Datatec Group, Analysys Mason’s parent company.

Last month Singapore telco Singtel’s data analytics subsidiary DataSpark and Analysys Mason signed a memorandum of understanding to develop a network planning application to help mobile operators drive revenue and optimise capital expenditure.   

The app is designed to help operators allocate capacity where most appropriate, by leveraging Dataspark’s Network CAPEX Optimiser platform to analyse datasets, including customer satisfaction scores and potential demand as well as network traffic and yield.

With the app, operators can choose the best location for new cellular sites or upgrade existing network infrastructure using insights gleaned from the data.

Ying Shao Wei, chief operating officer of DataSpark, said the app “could be a game-changer for telcos in that it can help them build their networks more efficiently and enhance their customer engagement”.

“By using the app to distill and analyse datasets, including past customer transactions, in a non-invasive manner, operators can customise products and services for specific customer segments to generate new revenue streams."


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Peter Dinham

Peter Dinham - retired and is a "volunteer" writer for iTWire. He is a veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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