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Kickstarter kicking off in Australia

  • 27 August 2013
  • Written by 
  • Published in Strategy

Online crowdfunding platform Kickstarter will soon be allowing Aussies to make a buck, joining similar services Indiegogo and Pozible down under.

It may come as a surprise that Kickstarter hasn't been available in Australia until now. Previously only businesses from the US or the UK could begin Kickstarter projects.

“Kickstarter will open up to Australia and New Zealand-based projects in the very near future,” reads a message on the Kickstarterwebsite.

“Tell us what kind of project you’re interested in launching, and we’ll make sure you’re the first to know when everything’s ready.”

The platform allows entrepreneurs, or anyone with a half-decent idea, to crowdfund their product and create tiers of rewards for 'backers' who are helping fund the project.

Kickstarter's been a source of controversy since launch however, with some projects failing to live up to the hype, while others have yet to come to fruition at all.

No official date has yet been set for the local launch, but two Kickstarter 'schools' will be held in Australia, one in Sydney and one in Melbourne, to help budding Richard Bransons get up to scratch.

Those interested can check out details and sign up for updates at kickstarter.com/australia.

The Sydney event will be held on 1 September, 2013 while Melbourne's will take place on 2 September.

Notable examples of successful Kickstarter projects include the Pebble smartwatch, which well and truly surpassed expectations,  and the 'B' quadrocopter.


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