A new study from Juniper Research has found that new in-vehicle infotainment services such as Apple CarPlay and Android Auto will generate large amounts of new cellular M2M data traffic. Over the next five years, this will account for up to 98% of all machine to machine data traffic.
It says in-vehicle 4G SIMs will be used to provide over the air services and subscription services (games, entertainment, added value location services like parking or meal/fuel stops, etc.)
The report stressed that telco carrier operators would need to ensure that their networks remain able to cope with the projected increases in data traffic, especially in urban areas. Future smart city systems, such as smart parking and smart intersections, will further drive data usage and the potential strain on networks.
The research also looked at the impact of autonomous — self-drive — vehicles and the extra data and telematics they will need, especially when traversing unknown areas.
It also found that other, less data-hungry M2M modules, would see significant increases in adoption across an array of key verticals, including healthcare, agriculture, smart metering, ePOS and banking, and smart home automation and security.
Research author Sam Barker added, “The wider M2M market offers a reprieve from declining traditional voice and messaging revenues. Operators are now champing at the bit to capitalise on the growth of M2M”.
However, the research cautioned that for network operators to maximise their opportunity in the space, they will need to move away from merely providing connectivity and enablement, and offer value-added services.
In the last couple of years, M2M has become part of the arsenal of products offered by global carriers and a significant revenue stream for M2M specialists. These have developed complex service propositions, designed to reduce costs and increase efficiency for their clients. Meanwhile, business models are beginning to account for new technology concepts and developments, one of the latest to gain significant traction being the IoT (Internet of Things). A free whitepaper is here.
The full Juniper report is here at the cost of £2990.