Author's Opinion

The views in this column are those of the author and do not necessarily reflect the views of iTWire.

Have your say and comment below.

Wednesday, 22 May 2013 15:06

Xbox One: US Centric thumbs down Featured

By

The next generation game console from Microsoft has been revealed, and there is more to come, but first impressions of what Xbox One is positioned to deliver is somewhat disappointing from an international perspective.  Am I just buying a very powerful remote control?


There was not too much in the way of surprises with the Xbox One reveal early this morning Australian time – apart from confirming the name.  Those folks silly enough to have money on Xbox 720, or Xbox Infinity did their dough, I thought it was most likely to be Xbox 8, but now that I think about it, that was a bad bet as well.

The only problem with effectively rebooting the brand back to ‘One’ is what will Microsoft do 2,513 years from now as the Xbox 359 nears the end of its seven year console cycle?

The launch today was an obvious play for the mostly non-gamer user market of the Xbox brand.  A way of showing how US people in particular can benefit from accessing their vidual entertainment in an integrated, almost ADHD type of way.

You can check out all the technicalities of how the Xbox One hangs together here at Graeme Phillipson’s breakdown of the announcement.  

From my perspective however this is another example of how companies may present an ideal living room experience that just not fit with the majority of their demographic.  Nothing new there, every company tries to sell us a dream.

CONTINUED on PAGE 2



Changing inputs on our TV’s is not really the biggest problem with enjoying our entertainment, and I don’t really see the need to have the ability to instantly switch between TV, Music and Game play via the sound of my voice, or a wave of the hand.  It’s a gimmick that may get  used once or twice to try an impress the family and then, despite the improved response speed, get shelved in favour of button pressing.

Fantasy stats on the same screen showing the sport is a nice touch, but one I doubt will break out of a US centric mould, I cannot imagine Australian Rules Football fantasy stats appearing snapped to my TV via Xbox One anytime soon.

On that, it took over a year of development before the original Xbox Kinect was officially able to be voice controlled in Australia.  Hopefully, given the work already done, this integration will not take this long for the Xbox One.  Given the One has a Kinect as an integral part of the setup, this will be an important part of the delivery.

I understand that games were not the focus of this event; it was a US Centric view of what other entertainment streams will be delivered to Xbox One owners as they connect to the cloud and enjoy Netflix, Hulu, live TV with a built in guide including trending analysis to help our friends in North America decide on their entertainment needs. Not much use to us in the 'there be dragons' lands of "international".  We will need to wait and see what services, if any, will accompany the Xbox One's release. 

 

At least we have had it confirmed that the One does not need to be always connected to the Internet to perform, it is just highly advised to do so, as this is integral to the design.


Gamers will have a similar issue to that encountered going from the original Xbox to the Xbox 360, no backwards compatibility.  This means, until we hear more beyond Forza Motorsport 5, the EA sports franchises FIFA, Madden, NBA and UFC, gamers will be somewhat upset.

Forza 5 looks wonderful, but then again it always did, and there is so much current content with Forza 4 there is no obvious compelling reason to make the leap.  Perhaps Quantum Break promising a blurring of game and TV show might be enough to make the move to Xbox One but we will need to know more.

Call of Duty: Ghosts looks as though Activision and Infinity Ward are trying to take a chance on doing something different from what has become the interactive version of a Steven Segal movie series. But apart from those reveals we are waiting until E3 to see if our gaming gene will be sated by the new Xbox.   Microsoft are promising eight new exclusive IP’s for the One, I am not slapping down any dollars until I see those.

The Halo TV series with Stephen Spielberg on board is interesting, but most likely I will be able to access those episodes via any medium.

Microsoft at least launched their new console, with an actual console to show – unlike the yet to be seen PS4.  Microsoft has also promised to further integrate the lessons learned over the course of the Xbox 360 life span, incorporating a new improved Kinect, SmartGlass technology and, finally, a BluRay drive.  But, most of the Xbox fanboi club, me included, will be waiting for what the One can deliver on the games front before getting from underwhelmed to at least whelmed. 

 

DIGITAL MARKETING HAS NO SOCIAL DISTANCING OR TRAVEL RESTRICTIONS

As part of our Lead Machine Methodology we will help you get more leads, more customers and more business. Let us help you develop your digital marketing campaign

Digital Marketing is ideal in these tough times and it can replace face to face marketing with person to person marketing via the phone conference calls and webinars

Significant opportunity pipelines can be developed and continually topped up with the help of Digital Marketing so that deals can be made and deals can be closed

- Newsletter adverts in dynamic GIF slideshow formats

- News site adverts from small to large sizes also as dynamic GIF slideshow formats

- Guest Editorial - get your message out there and put your CEO in the spotlight

- Promotional News and Content - displayed on the homepage and all pages

- Leverage our proven event promotion methodology - The Lead Machine gets you leads

Contact Andrew our digital campaign designer on 0412 390 000 or via email andrew.matler@itwire.com

CONTACT US!

LAYER 1 ENCRIPTION A KEY TO CYBER-SECURITY SOLUTION

Security requirements such as confidentiality, integrity and authentication have become mandatory in most industries.

Data encryption methods previously used only by military and intelligence services have become common practice in all data transfer networks across all platforms, in all industries where information is sensitive and vital (financial and government institutions, critical infrastructure, data centres, and service providers).

Get the full details on Layer-1 encryption solutions straight from PacketLight’s optical networks experts.

This white paper titled, “When 1% of the Light Equals 100% of the Information” is a must read for anyone within the fiber optics, cybersecurity or related industry sectors.

To access click Download here.

DOWNLOAD!

Mike Bantick

joomla visitor

Having failed to grow up Bantick continues to pursue his childish passions for creative writing, interactive entertainment and showing-off through adulthood. In 1994 Bantick began doing radio at Melbourne’s 102.7 3RRRFM, in 1997 transferring to become a core member of the technology show Byte Into It. In 2003 he wrote briefly for the The Age newspaper’s Green Guide, providing video game reviews. In 2004 Bantick wrote the news section of PC GameZone magazine. Since 2006 Bantick has provided gaming and tech lifestyle stories for iTWire.com, including interviews and opinion in the RadioactivIT section.

Media

VENDOR NEWS & EVENTS

REVIEWS

Recent Comments