Most recently, Chaudhuri led marketing at RingCentral and previously, he led marketing for Oracle’s Cloud Platform portfolio and was responsible for setting the leadership vision and execution strategy to drive growth and adoption for Oracle's PaaS and IaaS services.

“8x8 is part of a significant and rapidly evolving market that is quickly adopting cloud software,” said Dave Sipes, CEO of 8x8, Inc.

“Amrit brings deep experience running marketing teams at scale and excels in leading go-to-market strategy in high velocity markets such as the cloud communications industry.

“He will play a key role in expanding our combined unified communications and contact centre market leadership for businesses of all sizes.”

“I am thrilled to be joining 8x8 at this watershed moment for the cloud communications industry,” said Amrit Chaudhuri.

“This market is dynamic and has never been more relevant. 8x8’s innovative products and integrated platform are uniquely positioned to help organisations embrace the transformation of work.”

Sipes said former CMO Marge Breya will continue to advise 8x8 as a consultant.

“We thank Marge for her significant contributions to 8x8. Over the past year, she helped navigate a time of great change for our industry, built an excellent team, and positioned 8x8 well for future growth.”