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Huawei Australia appoints Meng as new CEO

Huawei Australia has announced Meng Xiaojie (Aragon) will join the company as its new chief executive.

The appointment is in line with Huawei’s global practice of rotating senior executives across different countries. Meng will immediately assume the role from outgoing CEO, Zhao Xichu (James), who has held the position since February 2014.

Huawei Australia chairman John Lord said the local Australian board of directors considered Meng a solid leader who would continue to drive performance in the competitive and dynamic Australian market.

“With over a decade’s experience working with Huawei, coupled with a wealth of global experience working across the European, Asian and Middle Eastern markets, the board is excited about Meng’s ability to lead Huawei along a path of continued success. I welcome Meng to the new role, and express my gratitude to our outgoing CEO, Zhao Xichu, who drove Huawei’s impressive growth in the local market over the last three years,” Lord said.

Outgoing CEO Xichu has taken Huawei Australia’s sales revenue to $674 million, with an average annual growth rate of 19%. Under his leadership, Huawei Australia also:

  • opened its first National Training and Innovation Centre in 2015;
  • grew its Seeds for the Future programme for undergraduate students in partnership with the Australian Technology Network of Universities (ATN) and attracted federal government recognition through the New Colombo Mobility Programme; and
  • launched Australia’s first NB-IoT laboratory at James Cook University in Cairns last month.

Meng joined Huawei HQ in Shenzhen in 2005 as a sales engineer, before moving to Huawei’s Middle East and North African regional office, where he continued to work in the field as a sales engineer. In 2006, he joined Huawei Egypt as an account manager, where he was later promoted to the role of account director. Based in Cairo, he worked primarily with Vodafone Egypt.

In 2011 Meng was promoted to a global position as global sales account director for Vodafone. During this time, he worked with the Vodafone Procurement Company, managing global contracts with Vodafone Group, assisting in sales promotion between Huawei and Vodafone as well as managing all customer communication and end-to-end project management. Based in Luxembourg, this role required him to travel extensively throughout Europe to communicate with global customers in London, Madrid, Milan, Duesseldorf and Luxembourg.

In his former position as CEO of Huawei Pakistan, Meng was responsible for the company’s day-to-day business operations and led the local team in Pakistan across each of Huawei’s Carrier, Enterprise, and Consumer Business Units, delivering ICT products and solutions in Pakistan.

“I am really excited to take on the CEO role in Australia. Australia is a very competitive market, but has strong growth opportunities for us in the carrier and enterprise sectors. We will persist on our 4.5G and 5G journey and keep delivering innovative NB-IoT solutions for the energy, utilities, transportation and agriculture industries,” Meng said.

“We will help the local telecommunication market to become more efficient, cost-effective and create innovative solutions for telecom operators. Australia has leadership potential in the field of IoT technology, and we know that Narrowband-Internet of Things (NB-IoT) will be the main game, if not the only game for IoT going forward. We also need to continue to raise our brand awareness, especially this year as we launch industry-leading high-end consumer devices like Huawei P10 and Huawei Watch 2.0 in Australia."

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Ray Shaw

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Ray Shaw ray@im.com.au  has a passion for IT ever since building his first computer in 1980. He is a qualified journalist, hosted a consumer IT based radio program on ABC radio for 10 years, has developed world leading software for the events industry and is smart enough to no longer own a retail computer store!