Home People Moves Gordon Clubb heads up Genesys in Australia, NZ
Gordon Clubb, Genesys Gordon Clubb, Genesys

Customer experience and contact centre solutions provider Genesys has appointed a 25-year IT and telecommunications industry veteran as head of its Australia-New Zealand business.

Genesys Managing Director APAC, Bruce Eidsvik announced the appointment of Gordon Clubb to the position of managing director ANZ, and said that Clubb would use his broad range of management skills to accelerate growth, “whilst simultaneously driving strong customer focus and employee satisfaction.”

Clubb is a former SAS ANZ managing director and SE Asia regional director, Nuance Communications ANZ managing director and Vodafone Australia sales and marketing director.

Eidsvik said Clubb will be responsible for defining the strategy of the ANZ business and “delivering on the company’s mission to build a better world by unleashing the power of great customer experience.”

“Genesys is the fastest growing focused contact centre technology provider in the market and our customer experience platform is second to none.

“I believe Gordon’s vision, commitment to excellence and already strong understanding of our customers’ challenges will continue driving our business forward.”

According to Eidsvik, working with leading edge customers like Telstra, CBA, iiNet, ANZ, Vodafone and NAB and even large government organisations including the ATO and DHS, “we are seeing a consistent growth in customer service expectations across all sectors.”

“Organisations like these are committed to giving customers what they are expecting with Genesys: consistent, easy and personal service.”

Clubb said: “As digitisation, data and the ubiquity of mobile and social media continue to change the rules of engagement, I believe Genesys and its partner network are best placed to offer a real understanding of the end-users’ needs and behaviours. I’m thrilled to be on-board and excited about the work we’re conducting.”


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Peter Dinham

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).


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