Author's Opinion

The views in this column are those of the author and do not necessarily reflect the views of iTWire.

Have your say and comment below.

Thursday, 25 October 2018 12:18

Tim Cook deserves a Nobel Prize – for hypocrisy

Tim Cook deserves a Nobel Prize – for hypocrisy Pixabay

Apple chief executive Tim Cook has been in what I call "Moses-on-the-Mount" mode overnight, calling out what he terms the "data industrial complex" — read Google and Facebook — for its surveillance and using user data for monetary gain.

But in the rush to play the privacy saviour of the world, I think Cook forgot that the company he heads earns close to US$10 billion from Google, so that the search giant can be the default search engine for Apple's Safari browser on all iOS devices.

We all know what Google does with data. And the data from those iOS devices is not going to be treated any differently.

Cook also conveniently forgot the fact that he has agreed to Chinese oversight over Apple user data in that country – and obviously for commercial reasons. Else, he would not be allowed to do business in the country.

I have nothing against China, but one needs to admit that scrutiny of personal data is that bit more rigorous there than it is in some other countries. Privacy is not an adjective you would use to describe Beijing.

Admittedly, Apple has done a yeoman job as far as privacy for its users goes. It has improved security on the iPhone to the extent that this morning there was news that even the celebrated makers of GrayShift, a tool that could be used to break encryption on the device, had conceded defeat after the latest iOS updates.

There are many other little touches in Apple's hardware that offer better privacy to the user. The company cares about its hardware in a way that few others do.

But that does not mean it is perfect. And only someone who has no blemish can sit up and throw stones at the rest. Silicon Valley is a place where people wax voluble about values in the evening, and accept bribes the next morning without so much as a wink.

So, Cook should pipe down. Once he kicks out Google from Safari on iOS and instead opts for a privacy-minded search engine like DuckDuckGo, then he has the right to climb Mount Sinai and declaim from its heights.

Until then, he should hold his peace. I do not have a problem with Apple raking in the moolah in any way it can. But spare us the moralising, the sermonising; just take the money and run.


26-27 February 2020 | Hilton Brisbane

Connecting the region’s leading data analytics professionals to drive and inspire your future strategy

Leading the data analytics division has never been easy, but now the challenge is on to remain ahead of the competition and reap the massive rewards as a strategic executive.

Do you want to leverage data governance as an enabler?Are you working at driving AI/ML implementation?

Want to stay abreast of data privacy and AI ethics requirements? Are you working hard to push predictive analytics to the limits?

With so much to keep on top of in such a rapidly changing technology space, collaboration is key to success. You don't need to struggle alone, network and share your struggles as well as your tips for success at CDAO Brisbane.

Discover how your peers have tackled the very same issues you face daily. Network with over 140 of your peers and hear from the leading professionals in your industry. Leverage this community of data and analytics enthusiasts to advance your strategy to the next level.

Download the Agenda to find out more


Sam Varghese

website statistics

Sam Varghese has been writing for iTWire since 2006, a year after the site came into existence. For nearly a decade thereafter, he wrote mostly about free and open source software, based on his own use of this genre of software. Since May 2016, he has been writing across many areas of technology. He has been a journalist for nearly 40 years in India (Indian Express and Deccan Herald), the UAE (Khaleej Times) and Australia (Daily Commercial News (now defunct) and The Age). His personal blog is titled Irregular Expression.



Recent Comments