That's the obvious inference that I, at least, drew from the pronouncement that Lew, seeking to regain customer confidence, made at 5pm.
But none of the content present within the Optus Sport Android app seems to be free.
Note the time on the announcement.
Even Wednesday night's matches and the video clips from those games — put online well after Lew's announcement — are all locked up.
In the same statement in which Lew made this momentous announcement, the last paragraph reads, in part: "Any customer who has purchased or does purchase an Optus Sport subscription for the World Cup will be provided a refund."
That seems to indicate that World Cup content is from now on free until the end of the month.
Was Lew indulging in sleight of hand by not specifically mentioning that content on Optus Sport would be free but that Australians would have the privilege of downloading the app for nothing?
Perhaps Optus, which has earned itself a new hashtag. #Floptus, as a result of the issues it has had streaming the games from the World Cup, should clarify what it means by "free".
One can only hope that this word has not been used in the same way that telcos have used the word "unlimited" in the past.