Thursday, 03 September 2020 00:14

Booktopia deploys Zebra mobile computers to boost productivity, accuracy of warehouse operations


Australian online book retailer Booktopia has deployed Zebra’s TC8000 touch mobile computers in a move designed to increase the productivity and accuracy of its warehouse operations.

Booktopia dispatches more than 3.3 million parcels annually to its customers across Australia and New Zealand, and during peak periods, the online retailer has shipped 41,800 units in a day.

Zebra says Boktopia’s technology decisions are focused entirely on enabling it to efficiently ship a high volume of books from its warehouse to fulfil orders and maintain outstanding customer service.

“With work shifts stretching up to four consecutive hours per shift, our front-line workers need mobile computers with a dependable battery life and scanning accuracy,” said Tim Rimington, Infrastructure Manager at Booktopia.

“Additionally, we need mobile computers that are rugged, lightweight, ergonomically-designed and easy-to-use. We are delighted that Zebra’s mobile computing solution has fulfilled all these requirements.

“Thanks to the Zebra TC8000, our warehouse operational productivity and accuracy have significantly increased. Its robust design makes it less prone to damage and repairs, which adds to our overall productivity. The Android-powered TC8000 also requires minimal training time based on its familiar user-interface, thereby maximizing our return on investment”, Rimington said.

Zebra says that as Booktopia’s previous devices were powered by Windows CE mobile technology, they were exposed to potential data security risks because the extended support of Windows Embedded and Mobile OS is no longer available - and the switch to the Android-powered Zebra mobile computers has helped to mitigate these risks.

“According to Zebra’s Warehousing Vision Study, forward-thinking companies like Booktopia are turning to technology to cope with the growth of the on-demand economy,” said Tom Christodoulou, Regional Director of Australia and New Zealand, Zebra Technologies.

“Up to 77% of them agree that equipping their workers with technology is the best way to introduce automation in the warehouse.”

Zebra says Booktopia worked with its premier partner, Skywire, which provided overall support from the preliminary research to identify the right solution to the technology deployment.

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Peter Dinham

Peter Dinham - retired and is a "volunteer" writer for iTWire. He is a veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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