Wednesday, 13 November 2019 11:26

Telstra partners with Inseego to launch new locator tag Featured


Telstra has announced the latest addition to its locator product range, launching a new tag developed in partnership with 5G and intelligent IoT device-to-cloud solutions provider Inseego.

The locator tag is designed for personal valuables or business assets, from electrical equipment and toolboxes to trailers and vehicles.

And by attaching a Telstra Locator Cat-M1 Tag to their items, users can use the locator app to help find their possessions, combining the benefits of the Telstra Bluetooth community and Telstra’s LTE-M coverage area.

“We’re proud to provide Telstra with this innovative and extremely practical product, which enables their customers to locate almost anything across Telstra’s expansive LTE-M network,” said Inseego Chairman and CEO Dan Mondor.

“This small, powerful tag combines the benefits of Telstra’s existing Bluetooth coverage areas with wide-area tracking via cellular (LTE Cat-M1) and GPS.

“The ability to integrate these wireless technologies into a compact, reliable device is a hallmark of Inseego products, and we look forward to seeing these tags provide greater security and peace of mind for users across Australia.”

Inseego says that while searching for lost things can be frustrating and time consuming, now, with a Telstra Locator subscription and Cat-M1 add-on, customers can simply attach a Telstra Locator Cat-M1 Tag to their personal items and use the Telstra Locator App to help find them.

“Businesses can also use the Cat-M1 Tag to locate assets across different sites to organise where tools or trailers are needed for different jobs to help reduce costs and improve customer experience.

“Using the Telstra Locator app on a smartphone or tablet, customers can see the last known approximate location and the 30-day location history of an item.

“Customers can also set up zones and notifications so that when a Locator Cat-M1Tag is detected by the Telstra Locator network inside or outside of a zone, an in-app notification is sent advising that the Cat-M1 Tag has arrived at, or left, that zone.”

Inseego says Telstra’s Location of Things technology has been developed with customers, for customers, to solve everyday problems for Australians – from families to local businesses.

“Designed for a range of use cases, the Locator Cat-M1 Tag is shock- and water-resistant, with IP67-rated water resistance, dust resistance and shock tolerance, and is rechargeable with a battery life of up to 10 days depending on the level of movement detected when in use,” Inseego notes.

“The Tag has a range of features that include Bluetooth, LTE-M and GPS connectivity, an accelerometer, a multi-color status LED, a buzzer, and a 1000mAh rechargeable Lithium Ion battery, along with an optional specialised mounting accessory so that it can be mounted or attached to items.”


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Peter Dinham

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).



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