Optus' operations director of fixed, Anthony Shiner says the Home Advantage plan, including the 50GB of free broadband per month, combines unlimited standard local, national and 13/1300 calls with no additional line rental, and that businesses can use their Optus mobiles to run 'operations on-the-go' with unlimited standard national voice calls to Australian fixed lines and mobiles and unlimited standard national texts when signing up to the Business Timeless Plan. 'Along with 2GB of included mobile data or emails and browsing through BlackBerry, 50GB of free fixed broadband will help businesses communicate with customers.'
Shiner says the bundled offers of phone services with free broadband is 'ground-breaking' and represents 'fantastic value for Australians, making it even easier and cheaper for new and existing customers to stay connected at home, on-the-go and in the office.'
'Optus revolutionised the fixed broadband market in 2007 with Australia's first 'yes' Fusion home broadband bundle. Today we take this a step further driving mobile lead convergence by giving our customers free fixed broadband as included value for the first time.
'Optus has a long history of delivering high value products and services and 50GB of free home broadband per month with mobile or home phone plans is a radical move for us and the industry,' Shiner claimed.
Shiner says Optus recently 're-evaluated' its brand and products to ensure it continued to provide Australians with 'superior choice and competition when it comes to telecommunications,' and he indicated more initiatives would follow over the coming months.