Friday, 14 February 2014 12:52

eHarmony releases datebook app for iPhone

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Online dating service eHarmony has released a new feature to its iPhone app called Datebook which it says helps users plan, manage and track their dates with anyone, not just other eHarmony members.

Vanessa Petrosky, Mobile Product Manager for eHarmony, said that with nearly 45% of Australians registering for eHarmony on a mobile device, “Datebook is the first eHarmony feature to be released on a mobile platform before launching on eHarmony’s desktop website.”

“As demand for mobile accessibility grows among Australians, we want to provide resources to simplify and enhance the dating experience.

“Our customers have loved the eHarmony app for checking their matches on the go, and now with Datebook as a companion, singles will be able to schedule details for each date, bridging the online and offline dating experience.”

Petrosky said that to help singles make better decisions about who to date, Datebook doubles as a diary, capturing personal dating history and private ratings. “This new feedback feature also allows eHarmony to take the data into account and provide ever-better results for its users.”  

Petrosky lists Datebook highlights as:

•    Add anyone – Add not only eHarmony matches, but also people you’re dating outside of eHarmony to your Datebook contact list

•    Calendar sync – Any date outings you enter will automatically sync to your iPhone calendar

•    Foursquare integration – Search for locations and get valuable info provided by Foursquare, including location photo, phone number, address, dollar rating, and top tips from Foursquare users

•    Date history – Datebook saves all your date details, including where you went and any private notes you’ve written about that special someone

•    Rate your dates – Privately rate who you’re dating and where you’re going. In the future, eHarmony will use this data to suggest great dates for you

•    Date Questions – Save your icebreaker questions to your Datebook Favorites, so you always have something to talk about on that first date

Petrosky points out that Datebook is free to all eHarmony users who register and complete the relationship questionnaire, and that any information added to Datebook is confidential and “will never be shared with a user’s matches.”

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Peter Dinham

Peter Dinham - retired and is a "volunteer" writer for iTWire. He is a veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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