Monday, 01 April 2019 11:18

Lenovo appoints Dicker Data as exclusive NZ distributor


Chinese tech giant Lenovo Group has appointed Dicker Data as its sole distributor in New Zealand.

The appointment will see the company be the sole distributor of the entire Lenovo DCG range of solutions encompassing server, storage, networking, services and software-defined infrastructure.  

Lenovo says the exclusive distribution model allows Lenovo DCG and Dicker Data NZ to increase joint investments to expand and enhance the scale, competence, and capability of the New Zealand channel.

The company says that in the new model, Dicker Data NZ will establish a dedicated business unit comprising 13 staff with a “singular focus on growing the Lenovo DCG business”.

“The new model truly puts customers and channel at the forefront, and allows us to provide more support to our customers across several industries, whether it’s public sector, enterprise, managed service providers or SMB customers,” said Nathan Knight, general manager, Lenovo DCG, Australia and New Zealand.

“I look forward to working collectively with Dicker Data to build out our end user business within the channel. We anticipate this collaboration will result in a significant increase in our channel business over the coming year.”

Vlad Mitnovetski, chief operating officer, Dicker Data ANZ, said, “The Lenovo DCG brand and product portfolio has resonated well with our New Zealand resellers since we launched the partnership in 2016”.

“As we position ourselves for future growth as Lenovo’s sole distribution partner in the New Zealand market, I’m pleased to be announcing a number of new roles across sales, business development, operations and marketing that will play a critical part in our mutual future success.

“Lenovo has strong capabilities in the data centre market and we’re looking forward to working closer than ever before with our reseller partners to help them articulate Lenovo’s value, create demand, identify opportunities and grow their business.”


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Peter Dinham

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).



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