The campaign ran between July 2017 and May 2018 and the Commission says, in its view, was likely to mislead consumers by failing to make it clear that customers would only receive a 10% discount for bundled broadband and electricity services from Slingshot if they also paid their invoices by the due date.
Competition and Consumer general manager Antonia Horrocks says promotional offers and advertising of discounts that can confuse, and at times, mislead consumers, are concerning.
“It is vital that businesses clearly and accurately represent the key terms of offers made when marketing their products. Misleading representations about prices and discounts not only obstruct consumers from properly assessing the total cost of the service but can also unfairly attract them away from businesses who advertise their prices clearly,” Horrocks said.
The Commission says that in response to its inquiries, Slingshot had amended its website to clearly reflect that bundling and prompt payment were required to receive the 10% discount.