Leigh Angus is the sort of woman who can leave you ever so slightly breathless.
Bullseye was an independent digital agency for a decade until STW Group took a 50 per cent stake in the business exactly a year ago. According to its founder and chairman, Jim McKerlie, a veteran of the IT landscape in Australia who still owns a significant slice of the business, the organisation has always been more than a simple content provider or digital marketing specialist – Bullseye’s focus is on leveraging technology across a business in order to transform it.
Big data is poised for a massive ramp up in 2013 as enterprises seek nuggets of value in ever expanding flows of information – but there will be hurdles, not least the access to specialist big data skills.
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