×

Warning

JUser: :_load: Unable to load user with ID: 3667
Thursday, 25 August 2011 11:32

Cold day in hell for NBN challenger

By

It will be a 'cold day in hell' before wireless networks will eclipse the capability of fixed networks according to the chief technology officer of Telstra, Dr Hugh Bradlow - setting him on a collision course with NBN naysayers and DIDO hopefuls.

Speaking at Security 2011 in Sydney this week Dr Bradlow was responding to a question from the audience after his presentation about security and cloud computing. He said that to support a modern digital economy counties needed both fixed fast broadband supplemented by wireless networks.

NBN agnostics, who believe wireless technologies, including the proposed DIDO system could provide similar service to a fixed network were just wrong. 'NBN, if done well, will serve our grandchildren well,' he added.

Acknowledging that people probably didn't need NBN speeds currently, they would in five to ten years, as the NBN rolls out according to Dr Bradlow. 'By the middle of the decade 90 percent of consumer traffic on the internet will be video,' he said.

That coupled with the expanding screen size of end user devices and rising demand for increasingly sophisticated cloud based services would place enormous bandwidth burdens on communications networks. Although he acknowledged a Morgan Stanley report which suggested that by 2014 more people would access the internet from mobile than from fixed devices, Dr Bradlow said the capacity of the network was the current limiting factor in terms of how they were used.

Telstra has recently begun the roll out its LTE (Long Term Evolution) wireless network which offers speeds of up to 100 Mbps in theory. A roadmap shared by Dr Bradlow pointed to the next generation of LTE later this decade which promised top speeds of 1 Gbps,  but he stressed that mobile networks should always be viewed as complementary rather than alternatives to fixed networks.






Please join our community here and become a VIP.

Subscribe to ITWIRE UPDATE Newsletter here
JOIN our iTWireTV our YouTube Community here
BACK TO LATEST NEWS here

PROMOTE YOUR WEBINAR ON ITWIRE

It's all about Webinars.

Marketing budgets are now focused on Webinars combined with Lead Generation.

If you wish to promote a Webinar we recommend at least a 3 to 4 week campaign prior to your event.

The iTWire campaign will include extensive adverts on our News Site itwire.com and prominent Newsletter promotion https://itwire.com/itwire-update.html and Promotional News & Editorial. Plus a video interview of the key speaker on iTWire TV https://www.youtube.com/c/iTWireTV/videos which will be used in Promotional Posts on the iTWire Home Page.

Now we are coming out of Lockdown iTWire will be focussed to assisting with your webinatrs and campaigns and assassistance via part payments and extended terms, a Webinar Business Booster Pack and other supportive programs. We can also create your adverts and written content plus coordinate your video interview.

We look forward to discussing your campaign goals with you. Please click the button below.

MORE INFO HERE!

INTRODUCING ITWIRE TV

iTWire TV offers a unique value to the Tech Sector by providing a range of video interviews, news, views and reviews, and also provides the opportunity for vendors to promote your company and your marketing messages.

We work with you to develop the message and conduct the interview or product review in a safe and collaborative way. Unlike other Tech YouTube channels, we create a story around your message and post that on the homepage of ITWire, linking to your message.

In addition, your interview post message can be displayed in up to 7 different post displays on our the iTWire.com site to drive traffic and readers to your video content and downloads. This can be a significant Lead Generation opportunity for your business.

We also provide 3 videos in one recording/sitting if you require so that you have a series of videos to promote to your customers. Your sales team can add your emails to sales collateral and to the footer of their sales and marketing emails.

See the latest in Tech News, Views, Interviews, Reviews, Product Promos and Events. Plus funny videos from our readers and customers.

SEE WHAT'S ON ITWIRE TV NOW!

BACK TO HOME PAGE

Share News tips for the iTWire Journalists? Your tip will be anonymous

WEBINARS ONLINE & ON-DEMAND

GUEST ARTICLES

VENDOR NEWS

Guest Opinion

Guest Interviews

Guest Reviews

Guest Research

Guest Research & Case Studies

Channel News

Comments