Home Industry Market Westpac launches its second-generation iPad app

Westpac launches its second-generation iPad app

Westpac has launched the next generation of its successful Banking for iPad1 app, which it says significantly enhances the original capabilities and make banking-on-the-go easier for its customers.

With the updated app, originally launched just four months ago in July this year, users will now be able to pay new payees and BPAY billers, securely confirm new payees with Westpac Protect SMS code, view, modify and approve pending payments, create multiple payments and use payment templates (business online customers), and find the nearest Westpac branch or ATM using the Locator tool.

According to Westpac Group Executive, Retail and Business Banking, Jason Yetton, the bank is now placed at the “forefront of digital innovation.”

“We want to offer our customers choice and convenience. It’s banking 24/7, whenever and wherever it suits them, giving customers the opportunity to do online, everything they can do in a branch. We are committed to providing game changing mobile solutions that make banking easier for our customers.

With the update iPod app, Westpac business customers will now be able to pay with templates, save new templates, make multiple payments and sign their pending payments, which Yetton says will make it easier for customers to manage their business.

Yetton says that since its launch four months ago, the “innovative” iPad app has proved extremely popular with customers, with over 100,000 downloads, over 1.2 million banking sessions and payments totalling $425 million.

“It remains the number one app in the iTunes finance category, and fourteenth overall in the free apps category.”

The updated Westpac Banking App is available for free from the App Store on iPad or at www.itunes.com/appstore.

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Peter Dinham

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).