Home Industry Market Strong Australian growth, global expansion for Pronto

Strong Australian growth, global expansion for Pronto

Australian enterprise resource planning (ERP) and business intelligence (BI) software provider, Pronto Software, says it has turned in a strong performance with double digit growth and a 15 percent lift in revenue in the 2012 financial year compared with the previous year.

Pronto Managing Director, David Jackman, said the company had expanded its footprint in local and international markets with the opening of new branches in Perth, Adelaide and Dallas in the US. “This is an important part of the strategy to expand Pronto’s distribution network to effectively reach more customers, and together with business partners, provide them with high quality service and support.”

Jackman said Pronto was also heavily investing in research and development, doubling the floor space of the Melbourne Development Centre and establishing a new Sri Lanka Development Group based in Colombo.

“The Australian Development Centre will focus on innovating the core Pronto product suite and infrastructure, while the international division will be the hub for an expanding portfolio of web, mobile and integrated technologies with global reach.”

Jackman said that strong recruitment in both locations would strengthen Pronto’s capability to expand the product portfolio and create the best business management software for its growing global customers.

According to Jackman, the expansion of Pronto’s footprint in local Australian and international markets has been fuelled by increasing interest from companies keen to optimise efficiencies and acquire software that provides them with insights into their own operations.

“The company has enjoyed 12 months of exciting growth and change. This has been a year of strong performance as we once again experienced double digit growth. Our revenue is up 15 per cent on the prior year and net profit after tax is up 13 per cent.

 “While the lack of certainty in the marketplace today often means conservative management decisions, we at Pronto prefer to invest where the opportunities lie. We continue to invest heavily in research, technology and our staff, with the aim of developing software solutions that are innovative, flexible to suit unique customer requirements and deliver business results for users.”

Jackman said Pronto’s positive financial performance for FY 2012 followed a year of strong investment in research and development, as well as senior leadership appointments and staff at all levels across the business, and a major rebranding of the company early this year.

He also said the latest announcements represented an exciting time for the company and the recent financial results were a sign the company would continue to grow in local and international markets into 2013 and beyond.

“Pronto Software is in a great position going into FY 2013. We have been growing steadily for the last 10 plus years and expect our growth to continue.”


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Peter Dinham

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).