Tuesday, 10 May 2011 16:18

Oasis running hot: top dating spot in two markets

By

Australian-owned online dating network Oasis is claiming substantial growth in its international user base.


Dating service Oasis operates under three names in various markets: Oasis Active in Australia, Oasis in UK, US, Europe, Mexico, Brazil and the US, and Amor en Linea in Spanish-speaking markets. Parent company 3H Group also operates a site in China.

However you say the services' name, company officials claim more than four million members, 1.2 million of them in Australia alone. But it seems there is either a significant level of churn, or the sites attract a lot of people that don't sign up, as company officials also claim five million unique visitors per month.

Oasis' claim to having the runs on the board is backed up by external data. Experian Hitwise figures show Oasis Active as the the most frequently visited Australian site in the lifestyle and dating category, passing RSVP in the second half of 2010, and the January 2011 stats showed Amor en Linea as the number one US Spanish dating site.

Co-founder and chief executive officer, Dave Heysen attributes the  success to "the specific tailoring of the site for each culture, market and language, while giving users access to the whole global network."

"The continued growth of Amor en Linea shows that it's on track to becoming the world's most visited Spanish speaking dating site," he claimed.

 

Read 7131 times

Please join our community here and become a VIP.

Subscribe to ITWIRE UPDATE Newsletter here
JOIN our iTWireTV our YouTube Community here
BACK TO LATEST NEWS here




GET READY FOR XCONF AUSTRALIA 2022

Thoughtworks presents XConf Australia, back in-person in three cities, bringing together people who care deeply about software and its impact on the world.

In its fifth year, XConf is our annual technology event created by technologists for technologists.

Participate in a robust agenda of talks as local thought leaders and Thoughtworks technologists share first-hand experiences and exchange new ways to empower teams, deliver quality software and drive innovation for responsible tech.

Explore how at Thoughtworks, we are making tech better, together.

Tickets are now available and all proceeds will be donated to Indigitek, a not-for-profit organisation that aims to create technology employment pathways for First Nations Peoples.


Click the button below to register and get your ticket for the Melbourne, Sydney or Brisbane event

GET YOUR TICKET!

PROMOTE YOUR WEBINAR ON ITWIRE

It's all about Webinars.

Marketing budgets are now focused on Webinars combined with Lead Generation.

If you wish to promote a Webinar we recommend at least a 3 to 4 week campaign prior to your event.

The iTWire campaign will include extensive adverts on our News Site itwire.com and prominent Newsletter promotion https://itwire.com/itwire-update.html and Promotional News & Editorial. Plus a video interview of the key speaker on iTWire TV https://www.youtube.com/c/iTWireTV/videos which will be used in Promotional Posts on the iTWire Home Page.

Now we are coming out of Lockdown iTWire will be focussed to assisting with your webinars and campaigns and assistance via part payments and extended terms, a Webinar Business Booster Pack and other supportive programs. We can also create your adverts and written content plus coordinate your video interview.

We look forward to discussing your campaign goals with you. Please click the button below.

MORE INFO HERE!

BACK TO HOME PAGE
Stephen Withers

Stephen Withers is one of Australia¹s most experienced IT journalists, having begun his career in the days of 8-bit 'microcomputers'. He covers the gamut from gadgets to enterprise systems. In previous lives he has been an academic, a systems programmer, an IT support manager, and an online services manager. Stephen holds an honours degree in Management Sciences and a PhD in Industrial and Business Studies.

Share News tips for the iTWire Journalists? Your tip will be anonymous

WEBINARS ONLINE & ON-DEMAND

GUEST ARTICLES

VENDOR NEWS

Guest Opinion

Guest Interviews

Guest Reviews

Guest Research

Guest Research & Case Studies

Channel News

Comments