Wednesday, 04 March 2015 15:24

Developers take up MYOB API program in growing numbers

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Accounting software provider MYOB says it has reached a milestone with 2,000 developers attracted to its API partner program in just two years.

MYOB, the Australia market leader in the accounting software market, launched its API program in March 2013, starting with an API for its flagship cloud accounting solution AccountRight – a cloud-enabled accounting solution with a rich desktop interface.

MYOB General Manager SME Solutions James Scollay says APIs have been introduced for flagship products AccountRight and Essentials that cater to small businesses, and with over 150 add-on solutions in MYOB’s network, the company is focused on ensuring that add on partners contribute to making business life easier small businesses in Australia and New Zealand.

“We’re delighted with the strong and growing network of API partners that we have attracted. The MYOB API program achieves two great outcomes that can only be enabled by cloud accounting technology.

“Firstly, the MYOB API program provides our small business customers with access to integrated end-to-end business management solutions that can transform their business and were previously only available to large enterprises.

“Secondly, the MYOB API program encourages and supports innovation by providing a platform upon which technology entrepreneurs can launch and grow their businesses. This allows them to leverage what is often limited funding for start-ups because they can join our API program for free and easily integrate using our world class APIs and the instantly access the users of our software.

“We have such a comprehensive set of functions that range across business management and accounting so we really prioritise in ensuring that our add-on solutions are feature enhancements, rather than gap fillers. That’s really important for our API program, and part of the reason we are so successful.”

Scollay said the API is available for use with any programming language and any platform, such as Mac and Windows, including devices running iOS, Android and Windows Mobile operating systems. “The developer program, which offers three levels of membership to suit different needs, is open and free to anyone wanting to create and integrate add-on solutions that make business life easier for MYOB clients”.


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Peter Dinham

Peter Dinham - an iTWire treasure is a mentor and coach who volunteers also a writer and much valued founding partner of iTWire. He is a veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

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