Tractive says the deal with Orange provides connectivity for its products and supports the company’s growing global business.
Founded in 2012, Tractive now covers more than 80 countries.
Chief executive Michael Hurnaus says to offer a borderless service for pet owners, Tractive chose Orange Business Services for global connectivity, with pet owners able to locate their cats and dogs in real-time via their mobile devices and "without fear of connectivity loss, wherever the animals might wander”.
“Tractive’s intention to leverage IoT technology for the benefit of millions of pets and their owners worldwide clearly demands a reliable and trustworthy global provider, such as Orange. With our proven expertise across the full spectrum of IoT services, we are very happy to have been selected as their provider of choice and to help enable their global growth ambitions,” said Anne-Sophie Lotgering, senior vice-president, Europe, Russia and CIS, Orange Business Services.
The Orange Business Services IoT connectivity service is part of Datavenue, a modular IoT and analytics solution. To enable advanced analysis and decision-making, the Datavenue solution encompasses the selection of relevant data and objects, their reliable and secure connection, and their management in the customer information system environment.