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Saturday, 26 September 2009 03:28

Intel proposes future of television

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Speaking at the Intel Developer Forum, Intel representatives described a TV-centric future and showed off a system on a chip that could power that future TV. The representatives also talked up Adobe Flash as a key part of the interactive television experience.

Eric Kim, general manager of Intel's digital home group, compared the current state of television to that of smartphones before the iPhone. He said that a proper development platform could push TV into the future in the way the iPhone changed what people expect of phones.

But, Kim said, "Don't make my TV act like a PC...is what we hear consistently from the consumer. The key challenge is how to bring the power and richness of the Internet but keep it TV simple."

He showed off the new Atom-based CE4100 system on a chip (aka Sodaville), which supports hardware decoding of up to two 1080p HD video streams plus support for flash memory.

As for what would run on the chip, Kim pointed to Adobe Flash. "We believe Flash will play a key role in shaping the TV interactive experience," he said, and said the company was working with Adobe to port Flash 10 to Intel's CE processors by the middle of next year.

Flash, of course, already provides an environment for video, animation, games, and other Web content on computers.

Intel CTO Justin Rattner also spoke about the future of television and showed off a couple of advanced technologies. One, developed at Intel's China labs, was able to track the activities of individual players in a sporting event, enabling the viewer to assemble a custom highlight reel of that player.

Another was the ability for the television to present suggested TV programs based on identifying the viewer's face or on a list of recently visited websites on the viewer's laptop.


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