Thursday, 20 July 2017 09:49

Kogan’s 4K 75-inch TV for under $2K – that’s no moon


Kogan, the rogue one, has introduced a massive 75-inch TV for under $2K with enough power to destroy the profits of an entire set of competitors.

Ok, so Kogan’s TV isn’t quite an armoured space station the size of a small moon, but it is fully operational and ready to take on fleets of competitors otherwise wishing to smash Kogan into space dust.

Naturally, Kogan, being one for cunning stunts, has advertised his 75-inch 4K LED TV for a headline price of a dollar shy of $2000, thus making the price $1999 – and only for a special pre-sale time before the price presumably rises.

This clever tactic ensures maximum firepower for Kogan’s promotional flights of fancy, set to see a surge of purchases as consumers rebel against higher prices and revel in Kogan’s technological wizardry

or at least, those of the factories he buys his tech from.

Thus Kogan sees the force is with him when he can proudly boast his new 75-inch 4K LED TV is now the most affordable 75” 4K TV in Australia, with the force of a millions competitors crying out in pain as though struck down by a death blow via some kind of massive pricing laser.

Of course, as a 4K TV, we’re talking about a crisp 3840 x 2160 (4K) display and superlative Samsung 120Hz panel for “brilliant motion graphics,” with Kogan stating its “customers will never miss the action while watching sports or a fast paced movie, and they’ll see every minuscule detail in the next great David Attenborough documentary".

And if you never wish to defect to the Dark Side because you missed recording the unlikely re-broadcast of the Star Wars Holiday Special because you were keen to laugh at it, then the inclusion of an in-built Personal Video Recorder that lets you record directly to a USB drive should have you partying like an Ewok on the moon of Endor.

Naturally, it was time for the man with an intense love of Ys (but not necessarily Y-Wing fighters), Sergiy Bobrovnychyy, product manager at, to state that: “The Kogan 75” 4K LED TV is the most affordable TV of its size in the Australian market right now, available at a fraction of the cost of its closest competitors.

“The newest addition to the Kogan TV range is packed with the best features, but at a cost that’s more accessible and affordable for everyone.

“We are proud to have made TVs in Australia more affordable over the last decade. The big end of town was always hard though. We’ve loved the giant screens, but they were always out of reach for everyday Aussies.

“Kogan TVs were the only ones in recent Canstar research to receive a 5-star award for value for money - beating out many household brands. This TV is no exception.

“Plenty of people would have loved to have a TV this big in their living room, but it was simply too expensive. From today, that changes.”

And so, the balance of power in the universe of 75-inch 4K LED TVs has changed forever yet again, with Kogan once more blowing up the death star of high prices that once held us all hostage to the dark sides of overpricing, for it would seem the force of low prices awakens.

A handful of key features is as follows:

  • 75” LED display
  • 3840 x 2160 (4K) resolution
  • Samsung 120Hz panel
  • 120Hz screen refresh rate
  • Personal Video Recorder
  • USB media playback
  • The force

Full details on the specs, the price and everything else to start making things right with your bank balance here.


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Alex Zaharov-Reutt

One of Australia’s best-known technology journalists and consumer tech experts, Alex has appeared in his capacity as technology expert on all of Australia’s free-to-air and pay TV networks on all the major news and current affairs programs, on commercial and public radio, and technology, lifestyle and reality TV shows. Visit Alex at Twitter here.



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