Wednesday, 16 October 2019 01:03

Target admits ‘may have’ misled consumers over faulty PlayStation complaints: ACCC Featured

Target admits ‘may have’ misled consumers over faulty PlayStation complaints: ACCC Image Stuart Miles,

Retailer Target has admitted to the competition watchdog, the ACCC, that it may have breached Australian Consumer Law by making false or misleading representations in its dealings with customers who purchased faulty Sony PlayStations.

Australian Competition and Consumer Commission Commissioner Sarah Court said on Monday that Target had admitted that it “may have misled consumers” about rights they had to a refund, replacement or repair under the Consumer Guarantees in the Australian Consumer Law.

The ACCC was concerned that between at least January 2017 and August 2017, Target’s customer service staff told some consumers who complained about faulty Sony PlayStations that they had to contact Sony directly for a remedy and were not entitled to any remedy from Target because the fault had occurred after 30 days from the date of purchase.

As part of an undertaken given to the ACCC, Target will publish a notice on its website, asking consumers to come forward and contact it if they believe their previous complaints or concerns to Target about their PlayStation were not addressed properly.

The Commission says Target will review the circumstances of customers it is contacted by in light of its obligations under the Australian Consumer Law, and has also undertaken to review and improve its Australian Consumer Law compliance program.

“Target has admitted that it may have misled consumers about rights they had to a refund, replacement or repair under the Consumer Guarantees in the Australian Consumer Law,” ACCC Commissioner Sarah Court said.

“Consumers who find they have purchased a faulty product are entitled to a repair, replacement or a full refund in many circumstances from a retailer.

“A retailer cannot simply send a consumer to the manufacturer and wash their hands of any responsibility.

“Consumer guarantee rights cannot be excluded or modified by businesses and retailers cannot set an arbitrary time limit on their obligations under the consumer guarantees,” Court said.


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Peter Dinham

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).



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