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Tuesday, 03 May 2016 00:43

VIDEO Interview: Kathryn Parsons decodes the future for men and women at CeBIT Australia


Co-Founder and Co-CEO of is on a mission to spread ‘Digital Enlightenment’ through an understanding of code, data and the technologies behind the screen.

One of the inspirational opening keynotes at CeBIT Australia 2016 on its first day was Kathryn Parsons, a passionate advocate for women, technology, coding, innovation, business, education, digital enlightenment, Co-CEO of and more.

A true example of the power of determined action, not letting any obstacle stand in her way and turning thought into creation, Parsons has some incredibly impressive accolades to her name, of which the following is just a sample:

  • Co-founding in 2011
  • Winner of Marie Claire’s 2014 Women at the Top Tech Pioneer Award,
  • Recognised as being one of London’s Top 1000 influential people 2014 by the Evening Standard
  • One of The Telegraph’s Top Ten Britons of 2014
  • Being named in Sunday Times Britain’s Top 30 Female Power List 2014
  • Receiving the 2013 Veuve Clicquot New Generation Award
  • Management Today’s 35 Under 35 2013 and
  • Sits on the board of the London Tech Ambassadors Group.

Decoded has since ‘empowered and transformed thousands of individuals and businesses across the globe with their accelerated learning experiences teaching Code_in a Day, Data, Future Technologies and Cyber Security and have been at the forefront of driving the agenda for coding on the curriculum.’

With offices in London, New York and now Sydney, Australia, Decoded has has ‘popped up in over 35 cities worldwide.’

More info on Decoded, Kathryn Parsons and my video interview with Kathryn follow below, please read on!

Named as one of the UK’s most innovative businesses, Decoded has ‘recently launched a code education platform allowing anyone to learn or teach code skills around the world.’

At CeBIT Australia 2016, Parsons’ keynote speech was entitled ‘The Future is being Written in Lines of Code,’ where she explained that ‘to stay ahead in a future digital economy, businesses need to prepare for radical change’, and how ‘today, the digital skills that underpin the success of our future economy lie in the hands of a small group of people.’

Parson asked: ‘How many business leaders can confidently say they understand what goes on behind the screen or how the hacker mindset works?’

For leading businesses, Parsons explained that ‘innovation is no longer a one-off, it’s a necessary culture shift.’

And how to supercharge this culture? By ;understanding the languages of technology; code, data, cyber security, machine learning, lean methodologies and beyond.’

Decoded has grown in four years ‘from a small start up to the world’s preeminent global technology educator, famous for teaching anyone to “Code in a Day” and on a mission to spread Digital Enlightenment.’

Recently, Decoded has been ‘working more deeply with global boards on how new kinds of business and leadership can ensure professionals thrive in the machine learning age and with governments to reimagine what a new education system needs to look like for the next generation.’

Decoded successfully campaigned for code to be taught on the UK national curriculum and to be ‘the first country to make it a mandatory for all children.’

Parsons shared ‘her story of how she took on a mission impossible, how she decoded the digital world and shared her observations about what we can expect and how we can prepare for the changes driven by technology which await us.’

As soon as a video of the full keynote is available to share in full, I will share it with you.

However, I have something almost as good to share with you right now - my video interview with Kathryn on Monday afternoon!

I asked Kathryn to explain what Decoded is, and how she came up with the idea. Kathryn talked about her passion and involvement with ‘Women in tech.’ She spoke about getting coding into global school curriculums, about other ‘digital dark arts’ Decoded is decoding.

We talked about where the future of coding might lie, the best advice Kathryn has ever received and her final message for iTWire readers and viewers and the future coders of the world.

Here is that interview in full. After that is a link to more Kathryn Parsons videos on YouTube that you can binge watch if your interest and imagination has been sparked!

Here’s a whole stack of Kathryn Parsons videos on YouTube for more!


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Alex Zaharov-Reutt

One of Australia’s best-known technology journalists and consumer tech experts, Alex has appeared in his capacity as technology expert on all of Australia’s free-to-air and pay TV networks on all the major news and current affairs programs, on commercial and public radio, and technology, lifestyle and reality TV shows. Visit Alex at Twitter here.



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