Telstra-owned video software and services US-based subsidiary Ooyala has issued what it says is a wake-up call to media companies which have yet to adopt a data-centric and mobile-first approach to connecting with ever-elusive audiences.
Telstra hopes to increase its mobile customer base, up strategic investment and cut back on costs as it gears up to become "a telco of the future", according to a presentation made by its chief financial officer, Warwick Bray.
Telstra-owned video software and services company Ooyala has unveiled its Flex Media Platform designed to simplify and streamline the process of managing, curating, orchestrating, publishing, analysing, and monetising video content.
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