Media companies and broadcasters are challenged by evolving consumer demands. They are being forced to look what opportunities there are if they are not going to be beaten by new disruptors – Facebook, Amazon, Netflix, Google. Ooyala may have the answer.
Ooyala's Integrated Video Platform (IVP) is designed to reduce the cost and maximise the revenue when publishing video content.
Over The Top content will become a US$65 billion global market by 2021 and it is being driven by masses of video content, according to an official at Ooyala.
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