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Displaying items by tag: Telemarketing

The bane of cold calling telemarketers, Australia's Do Not Call Register now has more than seven million numbers on its list and it continues to grow. The news released today by the Australian Communications and Media Authority is a ringing endorsement of the push for consumer privacy against unwanted voice call intruders.

Published in Technology Regulation
Thursday, 24 March 2011 13:12

ACMA goes after phony malware telemarketers

Consumers are still being seen as a soft target for telemarketers peddling fake tech support for computer users they try to convince that their system has been infected with malware. According to the Australian Communications and Media Authority, many of the unwanted telemarketing calls are being made to consumers on the Government's Do Not Call Register.

Published in Government Tech Policy

Telstra is hoping that a recent upgrade to its SAS business analytics software that analyses date for marketing purposes will lead to a 15 percent improvement to hit rates in some of its outbound telemarketing campaigns.

Published in Strategy



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