With more than 30% of Application to Person (A2P) traffic not monetised by operators, Juniper Research forecasts a US$62 billion loss over the next years.
Apple has been shunted to second behind Google in the rankings for the top 100 most valuable brands in the world this year released on Wednesday by WPP and Milward Brown.
Last year - 2015 - was the year the Internet of Things (IoT) went ‘mainstream’, with companies finally embracing the technology and building it into future strategies and business models, according to US telco Verizon.
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