In the interactive entertainment industry it is quite often the developers of the fun software that get the kudos. Behind the scenes however are a bunch of hardworking folks that build the hype, organise the information dissemination and generally get your juices running leading up to a games launch. What is the typical day in video game PR?
Gaming on mobile devices has come a long way from Snake on the Nokia. A recent report highlights just how much mobile gaming has changed and how the mobile gamer is shifting towards tablet computers as the platform of choice.
An Aussie developed application for iPad and iPhone owners aims to give players a small taste of racing around the Melbourne Albert Park F1 track. The app has been built by Renault Australia in collaboration with MobeSeek and Frosch Media and features one of three variations of the Megane RS 250 hot hatch.
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