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Tuesday, 09 February 2021 13:57

Kantar OS marketshare stats show iPhone 12 5G spurring the desire for 5G capability

The latest data from Kantar "shows 25% of iPhone 12 models were bought for ‘5G capability’ across major Markets and significantly over-indexed vs. the average smartphone bought", with the iPhone 11 still very popular and Samsung's sales share also up by 2.3%.

Published in Telecoms & NBN

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Wednesday, 21 October 2020 13:04

Smaller screens and 5G are 'next smartphone battleground' as iOS grows but Android dominates

The latest stats on OS marketshare from Kantar to the end of Q3 2020 are in, showing iOS has grown everywhere except the Germany, Japan and China, although Android is still dominant with "mid-tier manufacturers and devices driving consumer purchasing decisions during COVID-19, including migration to online buying".

Published in Telecoms & NBN

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Thursday, 30 July 2020 10:52

Consumers shift to online purchases of smartphones due to pandemic

Data, insights and consulting firm Kantar says smartphone purchasing has shifted to online channels during the coronavirus pandemic, with nearly two-thirds of sales in the second quarter of 2020 coming from digital buys, up 11% year-on-year in Germany, the UK, Spain, Italy, France, the US and Japan.

Published in Mobility

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