Displaying items by tag: HSBC

Thursday, 13 June 2019 11:55

HSBC revamps marketing efforts with Pega

Traditional marketing (eg, segmentation and campaigns) wasn't working for HSBC Australia or its customers, according to head of data, analytics and decisioning Fabian Abacum, so a new approach was required.

Published in CRM

A strategic partnership between Intel and Google Cloud is intended to assist the adoption of hybrid cloud by enterprises.

Published in Cloud

A Chinese newspaper has accused the US of resorting to a "despicable rogue's approach" in asking Canada to arrest the daughter of the founder of Huawei, and says this is because Washington "cannot stop Huawei's 5G advance in the market".

Published in Government Tech Policy
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