Three manufacturers of consumer GPS navigation products have responded to concerns raised by Australia’s competition watchdog, the ACCC, by agreeing to stop using ‘lifetime’ claims in their advertising of navigation services.
Advertising in Australia is increasingly moving online, but despite the Internet leading the way for shoppers looking for purchases, other media — including good old fashioned catalogues — are still a favoured medium for many Aussies shopping for some categories of products.
Salmat Limited is pleased to announce that it will continue to provide catalogue distribution services to Woolworths Limited for Australia and New Zealand for a further three years until June 2014. The agreement covers all brands in those jurisdictions owned by Woolworths Limited.
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