Wednesday, 14 June 2017 02:25

Switch Media, Freeview deal on Google’s Chromecast

By

Content streaming service Switch Media has updated Freeview’s FV TV streaming app with the addition of Chromecast functionality for both the Android and iOS versions.

Under the deal, Chromecast — Google’s media streaming device that plugs into the HDMI port on a TV and connects to a smartphone via Wi-Fi — allows viewers using Freeview FV to select and stream live movies, sporting events and TV shows as well as catch-up content from their mobile devices onto their TV screens without the need of any form of aerial.

Christopher Stenhouse, chief executive of Switch Media, said the Chromecast capability on Freeview FV allows a viewer coming home from work on the train, for example, to transition from watching their favourite programme via the Freeview app on their smartphone to continuing to view it on the much larger TV screen.

“It’s a continuous transition from the small screen of their digital device to get that larger screen viewing experience or simply the convenience and comfort of watching at home, without missing a moment of the action.

“If you have the Freeview app, it’s only a matter of downloading the Google Home app, plugging in the Chromecast to your TV and tune it to recognise your device. Your smartphone, tablet or laptop then becomes your programme remote control.”

According to Stenhouse, Australians have an insatiable appetite for all forms of television, as reflected by the daily free-to-air ratings.

“”The Freeview FV app with the addition of Chromecast is going to make life easier for a lot of people, allowing them to time-shift and manage their leisure time much more effectively.”

Liz Ross, chief executive, Freeview Australia, said: “For the first time globally, an FTA industry has united to create and deliver a powerful consumer experience. Freeview FV will deliver fantastic choice and convenience in one place, it is simple and-easy to-use, and it will meet the needs of audiences wherever they may be.”

CHIEF DATA & ANALYTICS OFFICER BRISBANE 2020

26-27 February 2020 | Hilton Brisbane

Connecting the region’s leading data analytics professionals to drive and inspire your future strategy

Leading the data analytics division has never been easy, but now the challenge is on to remain ahead of the competition and reap the massive rewards as a strategic executive.

Do you want to leverage data governance as an enabler?Are you working at driving AI/ML implementation?

Want to stay abreast of data privacy and AI ethics requirements? Are you working hard to push predictive analytics to the limits?

With so much to keep on top of in such a rapidly changing technology space, collaboration is key to success. You don't need to struggle alone, network and share your struggles as well as your tips for success at CDAO Brisbane.

Discover how your peers have tackled the very same issues you face daily. Network with over 140 of your peers and hear from the leading professionals in your industry. Leverage this community of data and analytics enthusiasts to advance your strategy to the next level.

Download the Agenda to find out more

DOWNLOAD NOW!

Peter Dinham

Peter Dinham is a co-founder of iTWire and a 35-year veteran journalist and corporate communications consultant. He has worked as a journalist in all forms of media – newspapers/magazines, radio, television, press agency and now, online – including with the Canberra Times, The Examiner (Tasmania), the ABC and AAP-Reuters. As a freelance journalist he also had articles published in Australian and overseas magazines. He worked in the corporate communications/public relations sector, in-house with an airline, and as a senior executive in Australia of the world’s largest communications consultancy, Burson-Marsteller. He also ran his own communications consultancy and was a co-founder in Australia of the global photographic agency, the Image Bank (now Getty Images).

VENDOR NEWS & EVENTS

REVIEWS

Recent Comments