Wednesday, 21 October 2009 09:57

PS3 shot at Bravia TV to kick start give-away

By
Sony is ready to relaunch the free PS3 with a BRAVIA LCD TV promotion again.  Giving away 25,000 PlayStation 3’s with select BRAVIA’s.  When Sony says it is doing a relaunch, it means a relaunch with video footage of a PS3 being hurled into an innocent LCD TV at 22 metres per second.

It was pretty much successful last year, and with the new impetus of the new PS3 Slim Sony is ready to make new TV purchasers happy by adding a 120GB PlayStation 3 to their Christmas stocking.

Beginning at 12:01 am on Thursday 22nd October the 25,000 PS3 Slim countdown begins.

“Entering the Christmas period after a year of financial pressure, now more than ever consumers are looking for quality purchases that deliver value for money. With a BRAVIA LCD TV, not only are you buying unparalleled manufacturing quality, but you also now have the confidence of knowing your investment is supported by our extended three year warranty promotion. Our BRAVIA LCD TV, PS3 and extended warranty combination is undoubtedly the best offer we have ever had in the market,” said Toby Barbour, Deputy General Manager of Consumer Products Marketing at Sony Australia.

The following BRAVIA LCD TV models are eligible for the bonus PS3 offer:

Model Description RRP (in Australian dollars)
W5500 series
KDL40W5500 40" W Series, Full-HD, 100Hz, LCD TV $2,199
KDL46W5500 46" W Series, Full-HD, 100Hz, LCD TV $2,799

WE5 series
KDL40WE5 40" WE Series, Full-HD, Eco, 100Hz, LCD TV $2,299
KDL46WE5 46" WE Series, Full-HD, Eco, 100Hz, LCD TV $2,899

Z5500 series
KDL40Z5500 40" Z Series, Full-HD, 200Hz, LCD TV $2,799
KDL46Z5500 46" Z Series, Full-HD, 200Hz, LCD TV $3,299
KDL52Z5500 52" Z Series, Full-HD, 200Hz, LCD TV $4,499

EX1 series
KDL40EX1 40" EX Series, Full-HD, Wireless, Picture Frame, 100Hz, LCD TV $3,499
KDL46EX1 46" EX Series, Full-HD, Wireless, Picture Frame, 100Hz, LCD TV $3,999
KDL52EX1 52" EX Series, Full-HD, Wireless, Picture Frame, 100Hz, LCD TV $4,999

ZX1 series
KDL40ZX1 40" ZX Series, Full-HD, Wireless, Ultra Slim, 100Hz, LCD TV $4,999

XBR series
KDL40XBR45 40" XBR Series, Full-HD, RGB-LED, 100Hz Pro, LCD TV $2,999
KDL46XBR45 46" XBR Series, Full-HD, RGB-LED, 100Hz Pro, LCD TV $4,999
KDL55XBR45 55" XBR Series, Full-HD, RGB-LED, 100Hz Pro, LCD TV $8,499

To kick off the promotion, Sony has had some fun with a spare TV and PS3 that was obviously lying around the office.  In an attempt to illustrate the dramatic fusion of game console with LCD TV, the hapless PS3 was fired at an unfortunate Bravia LCD.

To see who won, click here. 


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Mike Bantick

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Having failed to grow up Bantick continues to pursue his childish passions for creative writing, interactive entertainment and showing-off through adulthood. In 1994 Bantick began doing radio at Melbourne’s 102.7 3RRRFM, in 1997 transferring to become a core member of the technology show Byte Into It. In 2003 he wrote briefly for the The Age newspaper’s Green Guide, providing video game reviews. In 2004 Bantick wrote the news section of PC GameZone magazine. Since 2006 Bantick has provided gaming and tech lifestyle stories for iTWire.com, including interviews and opinion in the RadioactivIT section.

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